Bae Sung Nam Korean commercials and music videos, 1970-2024, bulk bulk 1974-1995

Collection context

Summary

Creators:
Bae, Sung Nam
Extent:
10.73 Linear Feet 10 boxes
Language:
Korean .
Preferred citation:

[Box/folder# or Item name], Bae Sung Nam Korean commercials and music videos, Collection no. 3405, Korean Heritage Library, East Asian Library, USC Libraries, University of Southern California.

Background

Scope and content:

A collection of recordings of music videos, radio advertisements, and television commercials produced and/or directed by Bae Sung Nam (λ°°μŠΉλ‚¨), who also worked under the pseudonym Chunam (좔남). Bae Sung Nam, born in Pyongyang in 1941, is a leader in the Korean television advertising industry. Bae has won four Clio Awards and five ACC Tokyo Creative Awards. The music videos in the collection are recorded on VHS tapes and DVDs; the radio advertisements are recorded on 1/4-inch audio tape; and the television commercials are recorded on 16mm film. The collection also includes photocopies of biographical information, newspaper clippings, and photographs that document Bae's life and career, as well as other textual material relating to In Sup Shin. Lastly, the collection contains printed inventories, written in Korean, which provide details about each recording in the collection. The USC Libraries scanned the collection's inventories and uploaded the scans to the USC Digital Library. See the digital object records linked from this finding aid to access the inventories. The bulk of the material in the collection was created between the mid-1970s and the early 1990s.

Acquisition information:
Gift of Bae Sung Nam, May 20, 2024.
Processing information:

Some of the 16mm film in the collection is deteriorating from acetate film base degradation (vinegar syndrome). The USC Digital Repository began digitizing the 16mm film in 2024.

Rules or conventions:
Describing Archives: A Content Standard

Access and use

Restrictions:

Collection stored off-site. Advance notice required for access.

Terms of access:

All requests for permission to publish or quote from manuscripts must be submitted in writing to the Department of the East Asian Library at eal@usc.edu. Permission for publication is given on behalf of the East Asian Library as the owner of the physical items and is not intended to include or imply permission of the copyright holder, which must also be obtained.

Finding aid description and metadata are licensed under an Attribution 4.0 International (CC BY 4.0) license.

Preferred citation:

[Box/folder# or Item name], Bae Sung Nam Korean commercials and music videos, Collection no. 3405, Korean Heritage Library, East Asian Library, USC Libraries, University of Southern California.

Location of this collection:
East Asian Library
Doheny Memorial Library, 1st floor
Los Angeles, CA 90089-1825, US
Contact:
(213) 740-1772