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Guide to the Stephen Green KTXL TV40 collection
MS0093
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Title: Stephen Green KTXL TV40 collection
Dates: 1975-1996
Collection number: MS0093
Creator:
Green, Stephen
Collection Size:
7.33 linear feet (7 boxes)
Repository:
Center for Sacramento History
Sacramento, California 95811-0229
Abstract: The collection is primarily made up of KTXL TV40 print advertising, marketing, and outreach material collected or created
by Stephen Green during his time working for the Sacramento TV station. Material dates from the 1970s through 1996 and includes
original advertising artwork; marketing and public relations ephemera; postcards; photographs of actors, TV40 personalities
and staff, and the children’s show
Cap'n’s Locker; programming and camera cards that show advertising layouts of television programs with hand-painted characters; and program
schedules. The collection documents the evolution of KTXL TV40, through photographs, advertising, and other ephemera, showing
its advancement from a small UHF station to a large Fox affiliate.
Languages:
Languages represented in the collection:
English
Collection is open for research use.
All requests to publish or quote from private manuscripts held by the Center for Sacramento History (CSH) must be submitted
in writing to csh@cityofsacramento.org. Permission for publication is given on behalf of CSH as the owner of the physical
items and is not intended to include or imply permission of the copyright holder, which must also be obtained by the patron.
No permission is necessary to publish or quote from public records.
[Identification of item and/or item number], [box and folder number], Stephen Green KTXL TV40 collection, MS0093, Center for
Sacramento History.
Donated by Stephen Green in 2009 (accession number 2009/011).
Processing and finding aid by Michele Taylor-Hamilton, 2009. Finding aid edited by Kim Hayden, 2021.
Biography / Administrative History
Stephen Green worked for Sacramento-based television station KTXL TV40 (now Fox40) from the 1970s to the early 1990s in the
advertising and marketing department. He created print ad layouts for television programs that aired on KTXL TV40. His ads
ran in magazines, newspapers, and TV guides.
KTXL began broadcasting across the Sacramento Valley on October 26, 1968. Located at 4655 Fruitridge Road in Sacramento, it
was the first California station to operate a satellite that could stream live feeds across the nation, and it was the first
station in its market to own a satellite truck. During the 1970s and 1980s the station produced top-rated children programs
like
Cap'n’s Locker with Cap’n Mitch, and
Romper Room. KTXL also brought “Big Time Wrestling” to Sacramento every Thursday night between 1969 and 1979, producing matches for the
community to watch live and offering syndication throughout California, Hawaii, Utah, and Alaska.
Scope and Content of Collection
The collection documents the evolution of KTXL TV40, through photographs, advertising, and other ephemera, showing its growth
from a small UHF station to a large Fox affiliate, and emphasizing the focus KTXL had on community outreach through forums,
news, and kids campaigns. The collection is primarily made up of KTXL TV40 print advertising, marketing, and outreach material
collected or created by Stephen Green during his time working for the Sacramento TV station. Material dates from the 1970s
through 1996 and includes original advertising artwork; marketing and public relations ephemera; postcards; photographs of
actors, TV40 personalities and staff, and the children’s show
Cap'n’s Locker; programming and camera cards that show advertising layouts of television programs with hand-painted characters; and program
schedules. Unfoldered program cards are laid flat in boxes and arranged alphabetically.
The following terms have been used to index the description of this collection in
the library's online public access catalog.
KTXL TV40
KTXL FOX40
Television stations--Sacramento (Calif.)
Television programs
Advertising