Guide to the David Bruce Montgomery papers SC1448

Preface

Resume

Biography

Chapters

Enis, Cox, "Marketing Classics: A Selection of Influential Articles"

Capon, Vanhonacker, "The Asian Marketing Casebook"

Management Science: Journal of the Institute of Management Sciences

Management Science: Journal of the Institute of Management Sciences

Journal of Marketing

Journal of Advertising Research

Britt, Boyd, Davis, Larreche, "Marketing Management and Administrative Action"

Backhaus, Wilson, "Industrial Marketing: A German-American Perspective"

Ward, Robertson, "Consumer Behavior: Theoretical Sources"

Glass, "Handbook of Business Strategy (2nd ed.)"

Sarin, "Perspectives in Operations Management"

Journal of Business

Business Review. University of British Columbia

Hansen, "Computergestuetzte Marketing-Planung"

Shankar, Carpenter, "Handbook of Marketing Strategy"

Bernhardt, Kinnear, "Cases in Marketing Management (7th ed.)"

European Journal of Marketing

Thompson, "The Great Writings in Marketing"

Zufryden, "Advances and Practices of Marketing Science"

Gestion

Maritan, Peteraf, "Competitive Strategy, Volume 1"

Enis, Cox, "Marketing Classics: A Selection of Influential Articles (6th ed.)"

Reprints

Livingstone, Montgomery,"The Use of Regression Equations to Predict Manpower Requirements: Critical Comments"

Montgomery, "Stochastic Modeling of the Consumer"

Montgomery, "Computer Uses in Marketing Research: A Proposal'

College on Marketing Proposed

Montgomery, Webster, "Applications of Operations Research to Personal Selling Strategy"

Armstrong, Montgomery, "Consumer Response to a Legitimated Brand Appeal"

Montgomery, "Stochastic Consumer Models: Some Comparative Results"

Montgomery, "A Stochastic Response Model With Application to Brand Choice"

Montgomery, Silk, "Patterns of Overlap in Opinion Leadership and Interest for Selected Categories of Purchasing Activity"

Reprints

Montgomery, Urban, "Marketing Decision-Information Systems: An Emerging View"

Montgomery, Armstrong, "Brand Trial After a Change in Promotion Credibility"

Montgomery, "Consumer Characteristics Associated With Dealing: An Empirical Example"

Montgomery, "Scrutinizing the MIS Myopia"

Montgomery, Silk, Zaragoza, "A Multiple-Product Sales Force Allocation Model"

Montgomery, "Marketing Information and Decision Systems: Coming of Age in the '70s (Frey Lecture) May 1972"

Connolly, Montgomery, "A BASIC Program for Generating Correlated Random Normal Variates"

Montgomery, Silk, "Estimating Dynamic Effects of Market Communication Expenditures"

Montgomery, "Note on a Limit Distribution Arising in Certain Stochastic Response Models"

Lucas, Larreche, Montgomery, "An Analysis of Computing Use at the Stanford Graduate School of Business"

Montgomery, "Developing a Balanced Marketing Information System"

Montgomery, Ryans, "Stochastic Models of Consumer Choice Behavior"

Montgomery, "The Outlook for MIS"

Gonzalez, Montgomery, "MULCAN MOD II: An Interactive Basic Program for Multicollinearity Analysis"

Erickson, Hoag, Montgomery, "The Stanford Graduate School of Business Data Management and Analysis System: Part II, The Single Equation Econometric System"

Montgomery, Morrison, "A Note on Adjusting R2"

Montgomery, Weinberg, "Modeling Marketing Phenomena: A Managerial Perspective"

Lucas, Larreche, Montgomery, "A Study of Computer use in a Graduate School of Business"

Lucas, Larreche, Montgomery, "Integrating the Computer Into a Business School Curriculum"

Montgomery, "Status and Trends in the Application of Marketing Models"

Montgomery, "On Line Computer Applications in Marketing and Marketing Research"

Montgomery, "Marketing Decision-Information Systems: Some Design Considerations"

Eskin, Montgomery, "Teaching Notes for Cases in Computer and Model Assisted Marketing: Data Analysis"

Montgomery, "New Product Distribution: An Analysis of Supermarket Buyer Decisions"

Nehls, Seaman, Montgomery, "A PL1 Program for Trade-off Analysis"

Nehls, Seaman, Montgomery, "$FTROFF: A BASIC Program for Trade-Off Analysis"

Weinberg, Montgomery, Day, "Teaching Notes for Cases in Computer and Model Assisted Marketing: Planning"

Larreche, Montgomery, "A Framework for the Comparison of Marketing Models: A Delphi Study"

Montgomery, Leonard-Barton, "Toward Strategies for Marketing Home Energy Conservation"

Montgomery, Peters, Weinberg, "The Freedom of Information Act: Strategic Opportunities and Threats"

Montgomery, Weinberg, "Strategic Business Intelligence Systems"

Montgomery, Weinberg, "Toward Strategic Intelligence Systems"

Erickson, Montgomery, "Measuring the Time-Varying Response to Market Communication Instruments"

Montgomery, Wittink, "The Predictive Validity of Conjoint Analysis for Alternative Aggregration Schemes"

Glazer, Montgomery, "New Products and Innovations: An Annotated Bibliography"

Reprints

Day, Montgomery, "Diagnosing the Experience Curve"

McIntyre, Montgomery, Srinivasan, Weitz, "The Statistical Significance of Stepwise Regression Models Developed by Forward Selection: A Monte Carlo Simulation"

Montgomery, Day, "Experience Curves: Evidence, Empirical Issues, and Applications"

Montgomery, "Decision Support Systems for Strategic Marketing"

Montgomery, "Conjoint Calibration of the Customer / Competitor Interface in Industrial Markets"

Montgomery, Hausman, "Managing the Marketing / Manufacturing Interface"

Montgomery, "Lessons to Learn From the Japanese ... Or Else"

Lant, Montgomery, "Learning from Strategic Success and Failure"

Montgomery, "Comment: On Negative Binomial Distribution"

Lieberman, Montgomery, "First-Mover Advantages"

Montgomery, "In the Beginning ... An Informal History of the Founding of TIMS Marketing College"

Reprints

Montgomery, Lockareff, Rosen, "The Pacific Rim Challenge: Balancing Cooperation and Competition"

Montgomery, "Understanding the Japanese as Customers, Competitors and Collaborators"

Lieberman, Montgomery, "To Pioneer or Follow? Strategy of Entry Order"

Ortmeyer, Lattin, Montgomery, "Individual Differences in Response to Consumer Promotions"

Hausman, Montgomery, "The Manufacturing / Marketing Interface: Critical Strategic and Tactical Linkages"

Kosnik, Montgomery, "Cross-Cultural Strategic Alliances and Business Partnerships in the Information Technology Industry: Can Trust Be Achieved in a Polygamous World?"

Carducci, Horikawa, Montgomery, "Levi Strauss Japan: K.K."

Clark, Montgomery, "Perceiving Competitive Reactions: The Value of Accuracy (and Paranoia)"

Chaiy, Montgomery, "Preferences for Strategic Alliance Attributes: Contrasts Between Korean and US Managers"

Montgomery, "The MSI Business / Academic Partnership, the Research Priority Process, and the Data Imperative"

Montgomery, Webster, "Marketing's Interfunctional Interfaces: The MSI Workshop on Management of Corporate Fault Zones"

Hausman, Montgomery, "Market Driven Manufacturing"

Montgomery, Swinnen, Vanhoof, "Comparison of Some AI and Statistical Classification Methods for a Marketing Case"

Clark, Montgomery, "Deterrence, Reputations, and Competive Cognition"

Montgomery, Weinberg, "Toward Strategic Intelligence Systems"

Kapadia, Montgomery, "Voice Mail Around the World"

Clark, Montgomery, "Competitive Reputations, Multimarket Competition and Entry Deterrence"

Urbany, Montgomery, "Rational Strategic Reasoning: An Unnatural Act?"

Lieberman, Montgomery, "First-Mover (Dis)Advantages: Retrospective and Link With the Resource-Based View"

Bekemeyer, Tanaka, Montgomery, "See's Candies Japan (A) and (B)"

Clark, Montgomery, "Managerial Identification of Competitors"

Day, Montgomery, "Charting New Directons for Marketing"

Montgomery, Yip, "Statistical Evidence on Global Account Management Programs"

Reprints

Isobe, Makino, Montgomery, "Resource Committment, Entry Timing, and Market Performance of Foreign Direct Investments in Emerging Economies"

Montgomery, Yip, "The Challenge of Global Customer Management"

Heil, Montgomery, "Introduction to the Special Issue on Competition and Marketing"

Montgomery, "Management Science in Marketing: Prehistory, Origin and Early Years of the INFORMS Marketing College"

Hausman, Montgomery, Roth, "Why Should Marketing and Manufacturing Work Together? Some Exploratory Empirical Results"

Montgomery, Weiss, "Managerial Preferences for Strategic Alliance Attributes: Some Global Contrasts"

Montgomery, Ramus, "Corporate Social Responsibility Reputation Effects on MBA Job Choice: Controlling for Region of Origin"

Montgomery, "Challenges to Academic Marketing: Toward the Next Decade"

Lages, Montgomery, "Export Performance as an Antecdent of Export Commitment and Marketing Strategy Adaptation"

Montgomery, Moore, Urbany, "Reasoning About Competitive Reactions: Evidence from Executives"

Lages, Montgomery, "The Relationship Between Export Assistance and Performance Improvement in Portugese Export Ventures"

Montgomery, "Asian Management Education: Some Twenty-First-Century Issues"

Isobe, Makino, Montgomery, "Technological Capabilities and Firm Performance: The Case of Small Manufacturing Firms in Japan"

Heil, Montgomery, "Conference on Evolving Competition in the 21st Century"

Isobe, Makino, Montgomery, "Performance Impact of Technological Assets and Reconfiguration Capabilities"

Montgomery, Yip, Villalonga, An Industry Explanation of Global Account Management (17 December 2001)

Reprints

Montgomery, Ramus, "Calibrating MBA Job Preferences for the 21st Century"

Lieberman, Montgomery, "First Mover Advantage"

Woodside, Pattinson, Montgomery, "Implemented Strategies in Business-to-Business Contexts"

Lieberman, Montgomery, "First-mover / Pioneer Strategies"

Lieberman, Montgomery, "Conundra and Progress: Research on Entry Order and Performance"

Montgomery, "JMR: The Bass Years (1972--1975)"

Unpublished Research Papers

Montgomery, Urban, Management Science in Marketing

Montgomery, Urban, Applications of Management Science in Marketing

Massy, Montgomery, Morrison, Applications of Management Science in Marketing Stochastic Models of Buying Behavior

Montgomery, Wittink, Market Measurement and Analysis

Day, Eskin, Montgomery, Weinberg, Planning

Eskin, Montgomery, Data Analysis

Winer, Neslin, History of Marketing Science

Ward, Robertson, History of Marketing Science

Heil, Montgomery, International Journal of Research in Marketing

Montgomery, Preface to Management Science V. 16 N. 4

Day, Montgomery, Fundamental Issues and Directions for Marketing (Journal of Marketing Special Issue)

Montgomery, Ryans, Management Science Approaches to Pricing Decisions: A Review (November 1975)

Montgomery, Yip, Villalonga, "An Industry Explanation of Global Account Management"

Marketing Megaworks: Top 150 Books and Articles

Photo of Montgomery

Press release -- Montgomery to deliver annual Frey Lecture at the University of Pittsburgh

Promotion to full professor at Stanford (The Reporter)

Top 13 leaders in Marketing thought (Mactions)

Press release -- Montgomery appointed to board of Pay Less Drug May

Pay Less Drug Annual Report(excerpts)

Honored by HP for "outstanding contributions to the use of computers in business education" (Alumni Bulletin)

Two Stanford professors cited for business education work (Palo Alto Times)

Press release: Montgomery first holder of Robert A. Magowan Professorship in Marketing

"Merrill Trust funds GSB professorship; Montgomery becomes first holder" (Campus Repor)

"David Montgomery named to chair honoring R. Magowan" (Alumni Bulletin)

"New endowed chairs: Magowan" (Stanford Observer)

"David Montgomery named to Robert Magowan chair" (Palo Alto Times)

Letter from President Richard Lyman congratulating Montgomery

"Business School faculty members garner awards" (Campus Report)

Memo from Dean Michael Spence announcing honors -- Montgomery to Kresge Professorship

"GSB's Montgomery to direct academic / industry institute" (Campus Report)

Winning Strategic Management Journal fourth annual Best Paper Prize (Stanford Report)

Remarks by Stephen A. Greyser (Harvard) at MSI Trustees Meeting

Material relating to 'Doctor Honoris Causa' at Limburgs Universitair Centrum

"Montgomery recently awarded 'Doctor Honoris Causa' from Limburgs Universitair Centrum" (Stanford Report)

"Majahan Award during the AMA educators' conference" (Stanford Report)

Biographical slideshow [for Mahajan Award?]

Vijay Mahajan Award for Career Contribution to Marketing Strategy 2001-2002

Letter from President John Hennessy about Majahan Award

Letter from Provost John Etchemendy about Mahajan Award

"Stanford marketing guru to head SMU business school" (Business Times)

"Marketing guru is new SMU dean" (Singapore Times)

INFORMS plaque upon Montgomery's election as an inaugural Fellow of the INFORMS Society for Marketing Science

Material relating to becoming Fellow of the INFORMS Society for Marketing Science

"Montgomery Honored as Marketing Research Pioneer"

Saluting the MSI Executive Directors (MSI)

Memo from Montgomery on April 1995 Trustees meeting of the Marketing Science Institute

Marketing Science Institute Review Fall 1994 (2 copies), Spring 1995, Fall 1995 (2 copies), Spring 1996 (2 copies), Fall 1996, Spring 1997 (2 copies, ) Fall 1998

The Prospectus (APICS)

"Interfunctional Interfaces: The Management of Corporate Fault Zones" MSI

"Start of the Art Marketing: Recent Advances in Marketing Concepts and Practice from Academic and Industry World Leaders"

"Computer-Assisted Marketing Planning" Harvard Business School

MSI Research Briefs -- assorted news items about Montgomery

Fundamental Issues and Directions for Marketing, Cambridge, MA "Snapshot"

"Marketing guru is news SMU dean" (Singapore Times)

"Harnessing business for social good" (Business Times Singapore)

SMU -- The Versatility of a Management Degree: What are the Opportunities

Blurt "The Prof Speaks"

"Stanford Marketing guru to head SMU business school" (Business Times)

"Professor David B. Montgomery Appointed Dean of School of Business at Singapore Management University"

"MBA Graduates Want to Work for Caring, Ethical and Intellectually Challenging Employers" SMC Knowledge Hub

Photocopy of photo of Montgomery at SMU

SMU Hub "New Dean appointed to Business School"

"SMU: Musings, Reflections, Opportunities"

Message from the President's Office (SMU)

Brief Report on SMU (Montgomery)

State of the Art Marketing: Recent Advances in Marketing Concepts and Practice from Academic and Industry World Leaders

In Transition Again

List of courses taught

Business 240 Marketing Management

Business 442 Japanese Marketing (3 items)

Marketing 356 Global International Marketing (Schedule Outline)

Marketing 356 (Syllabus Contents)

Marketing 356 (Readings)

Voice Mail Around The World (Case)

Voice Mail Around The World (Teaching Note)

See's Candies: Japanese Market Entry (A)

See's Candies: Japanese Market Entry (B)

Teaching Note: See's Candies A B

Levi Strauss Japan K.K.

Varian Associates, Inc. (Case)

Varian Associates, Inc. -- Industrial Media Selection (B) Project Miser

Business 403 Quantitative Methods for Empirical Analysis

Business 403 Econometric Methods: Problem Set #6

Business 345 Student Problems

Stanford Graduate School of Business Bulletin

MSI Research Briefs

Montgomery on Marketing "How Operations Research Can Help Today's Marketer" ANZMA

Marketing in the Computer Era -- The Management Institute

Facutly Profile: David Montgomery (The Reporter)

"Educators Select Perceived Leaders in Marketing Thought" (Marketing News)

Japanese document

Stanford Business School Alumni Bulletin

"Calculus method inroads in US decision making" (Australian Financial Review )

"But These Four GSB Profs Give it Their Best" (The Reporter)

Journal of Advertising Research

"New course in pure Econometrics offered" (The Reporter)

"Home delivery rings up some big successes" (San Francisco Examiner)

"GSB class touts Japan's adaptive persistence' in marketing (Campus Report)

"Strategic marketing game teaches Sloan fellows how to sell mythical products, make millions" (Campus Report)

"Studying Japanese business" (Peninsula Times Tribune)

"Lessons to Learn from the Japanese ... or else" (Boardroom Reports)

"GSB professors to visit Japan" (Stanford Daily)

"Japan's marketing success is the result of hard work" (Tribune)

Press Release: "New Business School Course Studies Japanese Marketing"

GSBio: Professor David B. Montgomery (GSB Bulletin)

"New course probes tough, tenacious Japanese marketing" (Stanford Business School Magazine)

"The MBA brain drain (San Jose Mercury News)

"Asia Forum Visits Korea" (The Reporter)

"Marketing game simulates real-life wins and losses" (Stanford Business School Magazine)

"At a loss for words: Brokerage house advertising revamped in wake of crash" (San Jose Mercury News)

Stanford Business School Magazine

Stanford Business School Magazine

Stanford Business School Magazine

Stanford Program On Market Strategy For Technology-Based Companies

Marketing Management Program

"Strategic Alliances" (Business Tokyo)

"Misreading the competition can hurt" (Stanford Business School Magazine)

MSI Review

The 1990 Marketing Management Program -- Macquarie University

Briefings from the Editors: "Competitive Strategy" Harvard Business Review

Stanford Business Magazine

David B. Montgomery -- Publications Recognition

ECHO: The Newsletter of the European Clearing House

"Executives routinely misread competition, GSB study finds" (Stanford Report)

"Executive Perceptions of Competitors: How Accurate Are They? A Little Paranoia May Help" (Stanford Business School Magazine)

Inside: Ideas from the Stanford Business School Summer

Prof examines Japanese business (Stanford Daily)

"Surprising lesson for multinationals" (Stanford Campus Report)

"Customer the key to Japan" (Daily Telegraph Mirror)

"Marketing: Negotiating a corporate fault zone" (Stanford Report)

"Marketing's Bigger Voice in the Company" (Stanford Business Magazine)

"Professor studies what business leaders look for in building strategic alliances" (Stanford Campus Report)

"Ignore the competition and it'll make you pay" (St Petersburg Times)

"Challenging Work and Corporate Responsibility Will Lure MBA Grads (Stanford GSB Website)

David B. Montgomery -- Professional Presentations

"Montgomery Named INFORMS Fellow" (Stanford GSB Website)

INFORMS Info -- INFORMS Newsletter

Stanford Class Notes (Stanford Business Magazine)

"The Second-mover Advantage" (Red Herring September)

Letter from Walter D. Fackler-Job offer from the University of Chicago

Letter from Alfred L. Seelye-Job offer from Michigan State University

Letter from Courtney Brown-Job offer from Columbia University

Letter from W. George Pinnell-Job offer from Indiana University

Letter from John S. Day-Job offer from Purdue University

Letter from Courtney Brown-Enhanced job offer from Columbia University

Letter from M.G. Kispert-Reappointment to MIT

Letter from M.G. Kispert-Reappointment to MIT

Letter from Richard Lyman-Appointment to Stanford

Letter from Eugene J. Kelley-Invitation to join Editorial Board of the Journal of Marketing

Notification of promotion to Professor at Stanford

Note from Dean Arjay Miller

Notification of salary at Stanford

Notification of salary at Stanford

Notification of salary at Stanford

Letter from William F. Miller-Notification of appointment to the Robert A. Magowan Professorship in Marketing

Letter from William F. Miller-Offer to provide special stationary as an endowed professor

Letter from William F. Miller-Providing special fund as the Magowan Professor in Marketing

Letter from Wayne Price-Special fund for the Magowan Professorship in Marketing

Letter from Wayne Price-Special fund for the Magowan Professorship in Marketing

Bill Massy recruiting notes to Stanford GSB faculty when recruiting David B. Montgomery, MIT

Letter from Dean Arjay Miller-Job offer from Stanford University

Letter from Montgomery to Dean Miller accepting Stanford offer

Letter from H.J. Zoffer-Invitation to become fourth Albert Wesley Frey lecturer

Letter from H.J. Zoffer-Confirmation of Montgomery as fourth Albert Wesley Frey lecturer

"Three resignations split Monosil board" (San Francisco Business Journal)

"Research and Course Support"

Japan Study Trip

"In The Know?" (Entrepreneur)

Letter fromMontgomery to Donald M.T. Gibson

Letter from Dean A. Michael Spence congratulating Montgomery on Doctor Honoris Causa degree 4/2/98

MBA 1962-40th Reunion-Biographical information

GSB Faculty Reports-Information for Professor David Montgomery

Nomination of Venkatesh Shankar by Montgomery

Letter from Montgomery to senior faculty on emeritus professors

David B. Montgomery Publications Recognition

GSB Oral History Transcript

SMU Oral History Transcript

On the History Of Market Transcript

Citizens and Revolutionaries: An Oral History of IIM Calcutta

Research Activity Proposal

"Interfunctional Interfaces: The Management of Corporate Fault Zones" December 4-5, 1996

Publications-Montgomery-Annual Faculty Report

University Service, Profession, and Honors/Awards-Montgomery. Annual Faculty Report

Research Activity and Course Development Proposed

Memorandum on Annual Reporting

Information on Development of Courses and Materials

Report on Outside Compensation Activities

Application for Research or Course Development Support

Letter to Montgomery on comments of reviewed manuscript

Letter to Harper Boyd

Letter to George Haines on Farley et al.

Letter to Ronald Frank on T.R. Rao paper

Information of Development of Courses and Materials

Application for Research or Course Development Support

Research Support-Summer 1977 and AY 1977/1978

Annual Faculty Report (short version)

Annual Faculty Report (long version)

Response to Request For Teaching Preferences

Research Activities for Summer 1979 and AY 1979/1980

Annual Faculty Report

Annual Faculty Report

Annual Faculty Report

Research Activity Proposed for 1998 / 99

Research Activity Proposed for 1997 / 98

Macro Topics

Research Report

Research

David Montgomery-Annual Report for Academic Year

"Managerial Identification of Competitors"-Bruce H. Clark, David B. Montgomery

Call for Papers-JM/MSI Special Issue: Fundamental Issues and Directions for Marketing

Japan Study Trip September

MITI Grant material-Japan Study Trip

Letter from Montgomery to Ronald E. Frank regarding application for job as SMU Dean of the Business School

Contract from Howard O. Hunter offering appointment as SMU Dean of the Business School

Revision of Employment Letter dated 17 Feb 2003

Regarding Montgomery's visiting appointment at SMU

Letter from Montgomery to faculty

6th Global Conference on Marketing

Draft of "Toward the 21st Century: Directions for Marketing"-6th Global Conference on Marketing

State of the Art Marketing

Marketing Management Program

Stanford Faculty Program in the Management of Technology

Stanford Executive Program in The Management of Technology

"Conference on Evolving Competition in the 21st Century (The EMAC Chronicle)

"An Outlook to the Millenium"-Invitation to The First Management International Conference in Taiwan

"Asian Management Education: Challenges in 21st Century"-Graduate School of Business Lecture

LUC-nieuws

Program Teaching Staff-David Montgomery

David B. Montgomery-Robert A. Magowan Professor

Montgomery holding book Strategic Business Management Program "Markstrat" with Robert Davis and Jean Claude Larreche of INSEAD

Bio from Stanford Magazine Alumni News

Montgomery email on marketing presentation, to Paul Reist

"The Recruiting Payoff of Social Responsibility" Workforce Management

"Challenging Work and Corporate Responsibility Will Lure MBA Grads" Stanford GSB News

"MBAs Seek Caring, Ethical Employers" Stanford Business

Call for Papers-Evolving Marketing Competition in the 21st Century Wiesbaden, Germany

Annual Report for Academic Year 1993-1994

Annual Report for Academic Year 1994-1995

Annual Report for Academic Year 1994-1995 (continued)

Research Activity 1995 / 1996

Research Activity 1995 / 1996 (annotated)

Research Activity 1995 / 96 (Report) and 1996 /97 (Proposal)

"The Second-mover advantage" Red Herring

"Marketing's Bigger Voice in the Company," Stanford Business

David B Montgomery, Nomination for the AMA / Irwin McGraw-Hill Distinguished Marketing Educator Award

"Dave Montgomery's Excellent (Research) Adventure"

70th Marketing Problems in the U.S.A.

AIB Best Paper Award-First Runner Up

Consortium Faculty-AMA Doctoral Consortium, University of Pennsylvania

Consortium Faculty-31st Annual Doctoral Consortium, University of Colorado, Boulder

Best Paper Prize-Strategic Management Journal

Fellow of the Institute for Operations Research and the Management Sciences

Distinguished Hightower Lecturer-Goizueta Business School

Diplomas from Stanford University (4)

University Distinguished Chair-Hong Kong Polytechnic University

Doctor Honoris Causa-Limburgs Universitair Centrum

Inaugural Fellow of the INFORMS Society for Marketing Science

Contributions on Editorial Board of the Journal of Marketing Research

Vijay Mahajan Award for Career Contributions to Marketing Strategy

Appointment to Executive Directors Council by Board of Trustees, Marketing Science Institute

Eighth Annual AMA Doctoral Consortium, Michigan State University

MSI Board of Trustees Meeting

Emeritus Professor Award-Asia's Best B-School Awards Singapore Management University

Hewlett-Packard Citation for Outstanding Contributions to Use of Computers in Business Education

Tau Beta Pi Engineering Honor Society Award

Certificate for the Tau Beta Pi Award

Marketing Science Institute for serving as Executive Director of MSI

Albert Nelson Marquis Lifetime Achievement Award

The Institute of Management Sciences (TIMS) Departmental Editor of Management Science

Durham

"Executives go to school -- and pay up 420 pounds"

Print of Durham signed by students of the 7th SMC

Durham Senior Marketing Management Course program

Durham Course Dinner

Other

"Management Science in Marketing" MIT

Groupe Sema: Le marketing a l'ere de l'informatique

Le marketing l'ere de l'informatique

Programme Automne Club Defi

Tenth Advanced Management Programme in Executive Development 1969 AIMA

"Marketing and the Computer" Chicago AMR

"Marketing and the Computer" New York City AMR

"Marketing Management: A Strategic Perspective"

"Marketing Management: A Strategic Perspective"

"Marketing Management: A Strategic Perspective"

People in Business: Marketing (New Zealand)

Detailer (computer software) MAC Decision Models Incorporated

Management Analysis Center (MAC)

"Computer-Assisted Marketing Planning" MSI

"Marketing in the Computer Era" Stockholm seminar

"Management Science in Marketing" MIT

"Marketing in the Computer Era" The Management Institute

"Marketing in the Computer Era" London

"Public Speeches '70th Marketing Problems By 4 Professors"

Twelfth Annual Alumni Day SBSAA

"Newer Developments in Marketing Management" INSEAD

The Institute of Management Sciences (TIMS) 12th American Meeting Detroit

Spectrum '72 Stanford Alumni Bulletin

AMA Doctoral Consortium 1975 Cornell University

1978 Executive Short Courses Stanford Business School

Home Market Strategic Planning Seminar 1975

"Marketing Management: A Strategic Perspective" GSB

"1985 Marketing Management: A Strategic Perspective" GSB

"Marketing Management Program" Macquarie University

"The MBA Experience" GSB

Alumni Weekend Stanford Business School

"Marketing for High Tech Industries" Katholieke Universiteit Leuven

Executive Development Programme Permodalan Nasional Berhad

Breakfast Briefings Stanford Alumni Association

Advertising 91 Conference Helsinki

Sixth Annual Conference (SCIP) "Global Competitiveness" New Orleans

Stanford Faculty Program in the Management of Technology Kyoto Research Park

"Marketing Management: A Strategic Perspective" Stanford Business School

6th Global Conference on Marketing (MCE) London

Marketing Management Program Macquarie University

"Marketing Management: A Strategic Perspective" GSB

"Marketing Management: A Strategic Perspective" GSB Course outline

Stanford Program on Market Strategy For Technology-Based Companies Stanford Alumni Association

"An Outlook to the Millenium" Invitation to the First Management International Conference in Taiwan

"Asian Management Education: Challenges in 21st Century" Hong Kong Polytechnic University

"Management of High Technology Industries" Annual Conference on Frontiers of Management Singapore

1990 Marketing Management Program Macquarie University

Korean event

"Global Competitiveness: Gaining Advantage Through Insight" (SCIP) New Orleans

"Management of High Technology Industries" Annual Conference on Frontiers of Management Singapore

Stanford Advanced Management College

College of Marketing. The Institute of Management Sciences. Marketing College Newsletter

History of Marketing Science

Assorted letters, records relating to TIMS Marketing College

Marketing Science

Marketing College Misc.

Correspondence regarding Singapore Management University hosting the 2007 Marketing Science conference

Background of special section of Marketing Science issue

Larreche, Markstrat Simulation

B345

B345 Administration

B345

GSB 356 Global and International Marketing

B442 Examinations

Annual Reports

Marketing Symposium, Japan & USA

Marketing Symposium, Japan & USA

Mainz Conference

For Paul Reist

Course Materials

Hal B. Heaton

Annual Faculty Report

Research Expenditures

Course Materials