Finding aid for the Collection of Chinese posters 3376

Diann Benti, Bo Doub, and Tang Li
USC Libraries East Asian Library
2022 November
Doheny Memorial Library
3550 Trousdale Parkway
Los Angeles, California 90089-1825


Contributing Institution: USC Libraries East Asian Library
Title: Collection of Chinese posters
Creator: Shanghai shang wu yin shu guan
Creator: Zheng, Mantuo
Identifier/Call Number: 3376
Physical Description: 0.42 Linear Feet Approximately 43 posters and 12 calendars in 8 oversize folders
Date (inclusive): 1915-1930
Date (bulk): 1920s
Abstract: The collection of Chinese posters consists of approximately 43 posters, including a few duplicates, advertising both Chinese and Western products. Many of the posters date from the 1920s and were printed in China by the Shanghai Commercial Press (Shanghai shang wu yin shu guan or 上海商务印书馆). The collection also includes 12 calendars featuring art by various Chinese artists, including Zheng Mantuo. One of the calendars is signed by Zheng Mantuo. The commercial posters advertise various products, including cigarettes, condensed milk, alcohol, and shaving products.
Language of Material: Chinese , English .
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Scope and Contents

The collection of Chinese posters consists of approximately 43 posters, including a few duplicates, advertising both Chinese and Western products. Many of the posters date from the 1920s and were printed in China by the Shanghai Commercial Press (Shanghai shang wu yin shu guan or 上海商务印书馆). The collection also includes 12 calendars featuring art by various Chinese artists, including Zheng Mantuo. One of the calendars is signed by Zheng Mantuo. The commercial posters advertise various products, including cigarettes, condensed milk, alcohol, and shaving products.

Conditions Governing Access

Advance notice required for access.

Conditions Governing Use

All requests for permission to publish or quote from manuscripts must be submitted in writing to the Department of the East Asian Library at eal@usc.edu. Permission for publication is given on behalf of the East Asian Library as the owner of the physical items and is not intended to include or imply permission of the copyright holder, which must also be obtained.

Rights Statement for Archival Description

Finding aid description and metadata are licensed under an Attribution 4.0 International (CC BY 4.0) license.

Custodial History

The provenance of the USC Libraries collection of Chinese posters is largely unknown, as is the date of acquisition. The posters were part of a larger artificial collection assembled at the USC Von Kleinsmid Center before they were transferred to the USC Libraries.

Related Materials

Japanese poster collection, Collection no. 3020, East Asian Library, USC Libraries.

Preferred Citation

[Box/folder no. or item name], Collection of Chinese posters, Collection no. 3376, East Asian Library, USC Libraries, University of Southern California.

Processing Information

This collection is unprocessed. The posters in this collection were previously described as part of a larger collection titled the "Asian poster collection" and included description for approximately 45 Japanese posters. The Japanese posters were separated and described in a separate finding aid.

Subjects and Indexing Terms

China -- Foreign relations -- 20th century -- Archival resources
Commercial art -- China -- 20th century -- Archival resources
Offset lithography -- China -- 20th century -- Posters
Posters, Chinese -- 20th century -- Archival resources
Calendars (documents)
Offset lithographs
Posters
Shanghai shang wu yin shu guan -- Posters
Zheng, Mantuo -- Posters