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Collection Guide
Collection Title:
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Foster's and Bickford's diners and bakeries [graphic].
BANC PIC 2003.034--PIC box 1; BANC PIC 2003.034--PIC box 2; BANC PIC 2003.034--AX box 1; BANC PIC 2003.034--AX box 2; ...
Collection Overview

Title:

Foster's and Bickford's diners and bakeries

Creator/Contributor:

Bickford's, Inc, creator

Creator/Contributor:

Gabriel Moulin Studios

Creator/Contributor:

Foster Lunch System, Ltd

Abstract:

Chiefly diner and bakery storefronts (exteriors), interiors, and window displays. Some photographs of staff in restaurants and bakeries, and some portraits of unidentified executives are also present.

Date:

ca. 1940-1950? (issued)

Subject:

n-us-ca
Foster Lunch System, Ltd. -- Pictorial works
Bickford's, Inc. -- Pictorial works
Diners (Restaurants) -- California -- San Francisco Bay Area -- Photographs

Note:

Apparently compiled by the Foster's and Bickford's companies, as part of their corporate images files, or by an advertising firm associated with them. Many Foster's views by Moulin Studios.
Album (--AX box 2) disbound by library staff for preservation purposes.
Many of the photographs exhibit evidence of being used in publication.
Also present are some adveritising illustration proofs and typescript documents relating to Brown & Williamson tobacco. It is possible all materials share provenance and originate with a single advertising firm.
Foster's images arranged in store number or bakery number order.
Title/date devised by cataloger.
COLLECTION STORED, IN PART, OFF-SITE: Advance notice required for use.
AX box 1 RESTRICTED (brittle leaves): Use only by permission of the appropriate curator. Inquiries concerning these materials should be directed, in writing, to the Head of Public Services, The Bancroft Library.
Purchase; 2002.
Samuel L. Bickford, of New York-based Bickford's, along with other investors, purchased the White Lunch System (a Pacific coast restaurant chain) in 1924. They renamed the compnay Foster Lunch System, for co-owner Lamont Foster. In 1932 the Foster chain became a subsidiary of Bickford's, Inc. (cf. The Bickford story, in American Restaurant Magazine, Aug. 1956)
Store list available in library.

Type:

graphic
Photograph albums.

Physical Description:

graphic
photoprint
2 boxes and 2 oversize boxes (ca. 700 photographic prints, some ephemera) : b&w, some hand-colored ; chiefly 8 x 10 in.

Language:

English

Identifier:

BANC PIC 2003.034--PIC box 1
BANC PIC 2003.034--PIC box 2
BANC PIC 2003.034--AX box 1
BANC PIC 2003.034--AX box 2
BANC PIC 2003.034
BANC PIC 2003.034

Origin:

California

Copyright Note:

COLLECTION STORED, IN PART, OFF-SITE: Advance notice required for use.
AX box 1 RESTRICTED (brittle leaves): Use only by permission of the appropriate curator. Inquiries concerning these materials should be directed, in writing, to the Head of Public Services, The Bancroft Library.