Finding aid for the Pat Weaver speech collection 2398

Diann Benti

USC Libraries Cinematic Arts Library

2022 September

Doheny Memorial Library G4

3550 Trousdale Parkway

Los Angeles, California 90089-0185

ctlibarc@usc.edu

URL: http://libraries.usc.edu/locations/cinematic-arts-library

Contributing Institution: USC Libraries Cinematic Arts Library

Title: Pat Weaver speech collection

source: Lavery, Bee Canterbury, 1926-2018

Creator: Weaver, Pat, 1908-2002

Identifier/Call Number: 2398

Identifier/Call Number: 686

Physical Description: 3.02 Linear Feet 5 boxes

Date (inclusive): 1949-1956

Abstract: This collection contains binders of typescript speeches by Sylvester "Pat" Weaver, dating from 1949 to 1956. Weaver because NBC's vice-president of television in 1949 and was president of NBC between 1953 and 1955. The speeches cover a variety of topics related to television and radio including programming, color television, and sales and advertising. The speeches were collected by Bee Lavery, who worked as a media publicist for NBC in the late 1940s into the 1960s.

Language of Material: English .

Biographical note on Bee Lavery

Bee Canterbury Lavery (1926-2018) was a publicist for NBC from the late 1940s to the early 1960s. She graduated from the University of Southern California's School of Journalism in 1948. Lavery later served as Chief of Protocol for Los Angeles in the 1980s.

Biographical note on Pat Weaver

Sylvester Laflin "Pat" Weaver Jr. (1908-2002) was an American broadcasting executive and president of NBC from 1953 to 1955. He became chairman of the board of NBC in 1956, but resigned from the position that same year.

Scope and Contents

This collection contains binders of typescript speeches by Sylvester "Pat" Weaver, dating from 1949 to 1956. Weaver because NBC's vice-president of television in 1949 and was president of NBC between 1953 and 1955. The speeches cover a variety of topics related to television and radio including programming, color television, and sales and advertising. The speeches were collected by Bee Lavery, who worked as a media publicist for NBC from the late 1940s to the early 1960s.

Conditions Governing Access

Advance notice required for access.

Rights Statement for Archival Description

Finding aid description and metadata are licensed under an Attribution 4.0 International (CC BY 4.0) license.

Conditions Governing Use

All requests for permission to publish or quote from manuscripts must be submitted in writing to the Cinematic Arts Library at ctlibarc@usc.edu. Permission for publication is given on behalf of the Cinematic Arts Library as the owner of the physical items and is not intended to include or imply permission of the copyright holder, which must also be obtained.

Immediate Source of Acquisition

Transferred from the Annenberg School of Communication, 8/20/1999.

Preferred Citation

[Box/folder no. or item name], Pat Weaver speech collection, Collection no. 2398, Cinematic Arts Library, USC Libraries, University of Southern California.

Subjects and Indexing Terms

Television broadcasting -- Archival resources

Speeches, addresses, etc. -- Archival resources

Lavery, Bee Canterbury, 1926-2018

Weaver, Pat, 1908-2002 -- Archives

Box 1

"Contents Pages" binder

Scope and Contents

Binder with listings of the speeches included in each subsequent binder.

Box 1

"Concepts and Policies" binder 1955-08

Scope and Contents

Binder containing a typescript "policy audit of TV and Radio Network concepts as set forth in the articles, directives, memoranda and speeches" of Sylvester L. Weaver, Jr., dating from 1949-1955 (116 pages).

Speech binders

Box 1

1949 Volume 1

Box 1

Memorandum Number One 1949

Box 1

Greenbrier Affiliates Convention 1949

Box 1

Comments on Booz, Allen Recommendations 1949

Box 1

AAAA Media Panel 1949

Box 1

ANA Speech 1949

Box 1

1949 Volume 2

Box 1

Memo to Executive Group: Principles, Objectives, Policies 1949

Box 1

AAAA Detroit 1949

Box 1

1950 Volume 1

Box 1

Memo About Saturday Night (Your Show of Shows) 1950

Box 1

Plant Development 1950

Box 1

Mission (Advertising Women's Club) 1950

Box 1

Pittsburgh Speech 1950

Box 1

A Fragment 1950

Box 1

TV as a Sales Medium - Los Angeles Brewers 1950

Box 1

1950 Volume 2

Box 1

Television's Destiny 1950

Box 1

Blood, Sweat, and Cheers - Variety 1950

Box 1

Greenbrier Affiliates Speech 1950

Box 1

School Broadcast Conference, Chicago 1950

Box 1

1951 Volume 1

Box 1

Thoughts on Frontal Lobes 1951

Box 1

The Dramatic Form of Television 1951

Box 1

Opening Early and Late Station Time 1951

Box 1

NBC Enterprises 1951

Box 1

Extending Coverage of TV Stations 1951

Box 1

Autobiographical Reminiscences 1951

Box 2

1951 Volume 2

Box 2

Instructions for "Today" 1951

Box 2

Comments on Views of Ike Levy 1951

Box 2

Memo on the Billy Rose Report 1951

Box 2

Comments on the Billy Rose Film Plan 1951

Box 2

Boca Raton Affiliates Speech - Number One 1951

Box 2

Boca Raton Affiliates Speech - Number Two 1951

Box 2

1951 Volume 3

Box 2

Statement of Principles and Objectives 1951

Box 2

Memo on NBC-TV Basics 1951

Box 2

The Dramatic Form of TV - Memo 2 1951

Box 2

1952 Volume 1

Box 2

Planning 1952

Box 2

Enlightenment Through Exposure 1952

Box 2

"Today" - Memo to Stations 1952

Box 2

"Today - Memo to the Staff 1952

Box 2

"Today" - Memo about its Function 1952

Box 2

1952 Volume 2

Box 2

Ideas, Content, Editorial Policies 1952

Box 2

Pre-emption for Spectaculars 1952

Box 2

Pre-emption for Enlightenment Programs 1952

Box 2

Montreal Ad and Sales Executives 1952

Box 2

Presentation to General Foods 1952

Box 2

Discussion of "Shopping" 1952

Box 2

The Ten-Station Plan 1952

Box 2

1952 Volume 3

Box 2

Selling in Depth - Sales Department Memo 1952

Box 2

Selling in Depth - Variety 1952

Box 2

"Today" - Memo of Review 1952

Box 2

"People" 1952

Box 2

Programming - observations 1952

Box 2

Radio - The Box of the Good Pandora (Variety) 1952

Box 2

Planning Responsibility in Technical Services 1952

Box 2

Internal Memo - National Spot; Film Distribution 1952

Box 2

1952 Volume 4

Box 2

Off the Record Speech, Hollywood 1952

Box 2

To Assay our Essays, Hollywood 1952

Box 2

Directive - NBC's Radio-TV Plant 1952

Box 2

Manhattan College Speech 1952

Box 2

The Big Change 1952

Box 3

1953 Volume 1

Box 3

Television Magazine Article 1953

Box 3

Squibs for Variety 1953

Box 3

Anniversary Variety Article 1953

Box 3

First Draft for an Affiliates Talk 1953

Box 3

To the Creative Staff 1953

Box 3

Thoughts on the Revolution 1953

Box 3

Harvard Students' Conference 1953

Box 3

Color Memo to the Staff 1953

Box 3

1953 Volume 2

Box 3

Notes for Color Talk to Affiliates 1953

Box 3

TV Affiliates Meeting, Princeton 1953

Box 3

Chicago Economic Club 1953

Box 3

Variety Article 1953

Box 3

Talk to TV Writers 1953

Box 3

1953 Volume 3

Box 3

Notes for Color Statement to FCC 1953

Box 3

Color Licensees 1953

Box 3

Memo on Programming 1953

Box 3

TV Affiliates Meeting, Chicago 1953

Box 3

1954 Volume 1

Box 3

Inter-company Memos: Concepts and Directions 1954

Box 3

Inter-company Memos: The Television Network, An Examination 1954

Box 3

Inter-company Memos: Radio Network Plans 1954

Box 3

Inter-company Memos: O & O Stations 1954

Box 3

Article Television Magazine - TV's Future 1954

Box 3

Credo - Variety Article 1954

Box 3

Honolulu Speech 1954

Box 3

Memo on The Spectaculars 1954

Box 3

1954 Volume 2

Box 3

Instructions about Sales Planning and Advertising and Promotion 1954

Box 3

The 4 As - Greenbrier 1954

Box 3

What's Ahead in Television - Torch Magazine 1954

Box 3

Draft of Letter Explaining NBC's Firestone position (not sent) 1954

Box 3

Pittsburgh Advertising Club 1954

Box 3

Closed Circuit - The Need for More Time from Stations 1954

Box 3

1954 Volume 3

Box 3

Louisville Ad Club 1954

Box 3

TV Affiliates Meeting, Chicago 1954

Box 3

Wide Wide World 1954

Box 4

1954 Volume 4

Box 4

American Jewish Appeal - The Anti-defamation League 1954

Box 4

Jubilee of Light Speech, Los Angeles 1954

Box 4

ANA Panel - Plaza Hotel, New York 1954

Box 4

1954 Volume 5

Box 4

The Baltimore Ad Club 1954

Box 4

Program Memo - Daytime and Spectaculars 1954

Box 4

San Francisco Ad Club 1954

Box 4

Time Magazine - The Tall Gambler 1954

Box 4

New Yorker Profile 1954

Box 4

1955 Volume 1

Box 4

Variety Annual 1955

Box 4

Television Magazine 1955

Box 4

Economic Club of Detroit 1955

Box 4

Laugh Tracks 1955

Box 4

Definition of the Spectacular 1955

Box 4

Ideas - Executive Clinic General Foods Corporation 1955

Box 4

Responsibility Memo to TV Producers 1955

Box 4

1955 Volume 2

Box 4

Interview - Broadcasting Magazine 1955

Box 4

Television and the Intellectual - University of Chicago 1955

Box 4

Chicago Executives' Club Speech 1955

Box 4

Monitor - Closed Circuit to Affiliates 1955

Box 4

1955 Volume 3

Box 4

Monitor - Talk to NBC Sales Staffs 1955

Box 4

Television Affiliates - Waldorf-Astoria 1955

Box 4

Selling in a New Era - Advertising Club of New Jersey 1955

Box 4

NARTB - Early Draft; before cuts 1955

Box 4

NARTB - Washington 1955

Box 4

Printer's Ink - Why Networks Should Control TV Programs 1955

Box 4

1955 Volume 4

Box 4

Radio Pioneers Banquet - Washington 1955

Box 4

Q and A - Youth Wants to Know 1955

Box 4

Dartmouth - Television: Stimulus or Opiate? 1955

Box 4

AAAA Speech - Detroit 1955

Box 4

The Press Club - San Francisco 1955

Box 4

Memo about NBC Matinee 1955

Box 5

1955 Volume 5

Box 5

Guest Column for John Crosby 1955

Box 5

Memo on Daytime Radio - Weekday 1955

Box 5

NBC Radio Affiliates - New York 1955

Box 5

1955 Volume 6

Box 5

Guest Spot on the "Home" Show 1955

Box 5

Commercial Television in Britain - London 1955

Box 5

NBC-TV Affiliates - Chicago 1955

Box 5

1955 Volume 7

Box 5

In Person, The Wide World - a Log of the Journey 1955

Box 5

Asia & The New Era 1955

Box 5

Temporary binder: 1955 Volume 2

Box 5

Economic Club of Detroit

Box 5

Laugh Tracks - San Francisco

Box 5

Definitions of the Spectacular

Box 5

Idea Clinic - General Foods

Box 5

Responsibility Memo to Producers

Box 5

Interview - Broadcasting Magazine

Box 5

Temporary binder: 1956 Volume 1

Box 5

The Sale of Color Television Sets - National Appliance and Radio-Television Dealers' Association

Box 5

"Person to Person" interview