Arrangement
Administrative History
Conditions Governing Access
Conditions Governing Use
Acquisition
Preferred Citation
Processing Information
Processing Information
Processing Information ONE
Scope and Contents
Note on Included Artists
Separated Materials note
Language of Material:
English
Contributing Institution:
ONE National Gay & Lesbian Archives, USC Libraries, University of Southern California
Title: Orlando Gallery records
creator:
Orlando Gallery (Calif.).
Identifier/Call Number: Coll2013-038
Physical Description:
13 Linear Feet
11 boxes.
Date (bulk): Bulk, 1985-1999
Date (inclusive): 1947-2010
Abstract: Gallery ephemera and administrative records; photographs, slides, transparencies and negatives of installations, exhibition
openings and art works; publicity releases; newspaper and journal article clippings; and a limited amount of art, mail art,
correspondence, and other materials from the Orlando Gallery. The gallery is one of California's longest running contemporary
and fine art galleries, operating at various locations in the San Fernando Valley from 1958 to 2010. The gallery was managed
by Philip Orlando and Robert Gino from 1958 until 1992 when Orlando's nephew Don Grant joined Bob Gino in managing the gallery
after Phil's death. The artists most extensively represented in this collection are Philip Orlando and Don Lagerberg. The
collection includes dance instruction and program records from the Orlando Dance Studio.
Arrangement
This collection is arranged in the following series:
Series 1. Art gallery records
Series 2. Art works
Series 3. Artist books and mail art
Series 4. Artist records
Series 5. Dance gallery records
Series 6. Exhibition records
Series 7. Gallery catalogs & publications
Series 8. Photographs
Administrative History
In 1958, the Orlando Dance Studio in Encino, California, operated by Philip Orlando, a ballet and modern dance instructor
from Milwaukee, Wisconsin, and Robert Gino, an interior designer from Logansport, Indiana, began selling local artists' art
from the growing display in the Ventura Boulevard dance studio that had opened in 1954. Prior to their work as gallery managers,
Phil Orlando and partner Bob Gino worked as dancers, performing with Millie Law in addition to teaching dance routines to
Valley residents, including many celebrities' children. Orlando also appeared on television and worked as the choreographer
for the film
I Passed for White in 1960. By 1962 dancing had become less of an emphasis, the dance studio had moved, and the business was evolving into one
of California's longest running art galleries, the Orlando Gallery.
The gallery became known for its commitment to local talent, featuring artists such as Don Lagerberg and Pat Hogan while
they were still students, and supporting female artists such as Eleanor Antin, Betye Saar, and performance artist Rachel Rosenthal.
The gallery embraced new media and supported controversial themes with diverse exhibitions of techniques, media, and objects
including assemblage, body art, collage, conceptual art, construction, copy art, finish-fetish, furniture, mail art, microfiche,
mixed-media, op art, performance art, photography, pop art, process art, sound art, video art, xerography, and 3M imaging,
with Art Deco, ethnic, folk, indigenous, tribal, African and Pre-Columbian arts. The Orlando Gallery lays claim to mounting
the first major photography show in a gallery in the Los Angeles area, as well as outplaying their southern rivals in the
La Cienega Boulevard art scene with a Jose Clemente Orozco exhibition in 1965, and an exhibition of the Maria Rainer Rilke-inspired
last works of Ben Shahn. Before the exhibition of decorative arts was supplanted by an emphasis on fine and contemporary arts,
the Orlando Gallery mounted a museum quality exhibition of California pottery, and in 1973, the Orlando Gallery published
Bob Gino and Philip Orlando's
Pottery 1880-1960.
Philip Orlando encouraged Fidel Danieli to curate the
L.A. Artists' Publication, a limited edition serial of multi-media multiples consisting mostly of copy art. Orlando contributed his own work to the
publication as did several of the gallery's regular exhibitors. Initially using the playful pseudonym D. Coy, Philip Orlando
created some controversy by displaying his own work in the gallery which included mail art, collages, and assemblages, most
notably his three dimensional series of book works. Orlando's work also appeared in LAICA's
Journal - The Los Angeles Institute of Contemporary Art. The gallery worked with local colleges as well as the Downey Museum, working as a partner in the bicentennial invitational
exhibition.
The Orlando Gallery moved to an 8,100-square-foot building in Tarzana, California, in 1976. Philip Orlando died in 1992,
his memorial show featuring many of the gallery's stable of contributing artists. Orlando's nephew Don Grant joined Bob Gino
in managing the gallery after Phil's death. After more than half of a century in the Valley, the Orlando Gallery closed in
2010.
Sources:
Ayres, Anne.
Orlando Gallery. circa 1983. Box 9/folder 6-7, Gallery Miscellanea, Orlando Gallery Records, Coll2013.038, ONE National Gay & Lesbian Archives,
USC Libraries, University of Southern California.
Colker, David.
A Show of affection.
Los Angeles Times, Valley Life. October 2, 1992.
Johnson, Reed.
Orlando gets its very own show; longtime Sherman Oaks gallery honored with retrospective at Cal State Northridge.
The Free Library, 1999.
London, Stephen.
Gold Coast Lifestyle. May, 1990.
Miller, Daryl H..
They made the leap from dance to art.
Daily News: L.A. Life . January 17, 1988.
Orlando Gallery. last modified November 11, 2010. http://www.empken.com/orlando/.
Conditions Governing Access
The collection is open to researchers. One box has been sealed due to mold damage. Access to this material is restricted.
Conditions Governing Use
All requests for permission to publish or quote from manuscripts must be submitted in writing to the ONE Archivist. Permission
for publication is given on behalf of ONE National Gay and Lesbian Archives at USC Libraries as the owner of the physical
items and is not intended to include or imply permission of the copyright holder, which must also be obtained.
Acquisition
The Orlando Gallery records were donated by Robert Gino and Ronald E. Steen in June 2011.
Preferred Citation
[Box/folder #, or item name] Orlando Gallery Records, Coll2013-038, ONE National Gay & Lesbian Archives, USC Libraries, University
of Southern California.
Processing Information
Collection processed by Jeff Snapp, January 2014.
Processing Information
Professor Ronald E. Steen initiated a system to organize artist's submissions; many examples were spread throughout the collection
mostly from original boxes A, B, 1, and 4, which were regrouped and alphabetized into three boxes. As part of the submissions,
artists' biographies were also collected to be printed and distributed at exhibitions and appeared in both miscellaneous notebooks
and folders and in chronological groupings; loose forms were integrated alphabetically into one pre-existing biographies file.
The terms: "resume", "biography", and "exhibition list" were each used, sometimes interchangeably, to describe CV materials
submitted with slides to the Gallery and as exhibition handouts. Several existing price list files were maintained as separate
groups within a single folder that has both alphabetical and chronological groupings.
Most file titles were transcribed from original envelopes or folders even if contents were not exactly what the apparent
title implied. Original lists from the envelopes are included with their enclosures in folders. Because materials had been
rehoused, loose items not included in marked envelopes or folders and otherwise unidentified or unattributed were consolidated
by type.
The boxes had been reviewed and the following notes were provided by Damon Willick, Ph.D. Associate Professor of Art History
at Loyola Marymount University that document changes in the original order and highlight items of local or historical interest
in the collection that may not be evident from the scope and contents list:
Please find my notes for the first nine boxes of the Orlando Gallery Archive. Thank you for your assistance. Damon
Orlando Gallery Archive at the ONE National Gay & Lesbian Archives at the USC Libraries:
Box 1: Labeled at the Archive as "longest running contemporary fine art gallery in SoCA" Prof. Ronald E. Steen listed on the
archive along with Bob Gino and Phil Orlando contact info as resteen@sbcglobal.net and www.SteenStudy.com Laguna Beach Museum
of Art letter acknowledging Mr. Victor B. Kushner's donation of Don Lagerberg's "The Waistcoat and Passion of Ingres," 1969
Photos of Betye Saar and Earth Wind and Fire signed. As if they were going to be put up on gallery wall ala drycleaners shop.
Bonese Collins Turner's resume. Contact number 818-347-2292; address 4808 Larkwood Ave, Woodland Hills, CA 91364 Gary Miner
kits: Landscape Sculpture Kit and Performance Art Kit (ca. 1977) Was part of the gallery from 1977-1990 Contact info: 415-674-9925
Artforum ad (March 1980).
Box 2: (Very Moldy) Don Lagerberg photos of portraits.
Box 3: Reviews from 1980s-90s.
Box 4: Phil Orlando's Memorial Show, October 1992 "The Double Monkey" book sculpture by Orlando is good. Orlando's "Self Portrait"
book sculpture, too. Orlando's Eulogy by Don Lagerberg Xerox. Eulogy given August 1, 1992 at San Fernando Mission Cemetery.
Idea that Orlando was postmodern before the term: Mention that Rachel Rosenthal did her first gallery performance at the Orlando
Bob Partin and Peter Alexander mentioned Eleanor Antin's boots and carving sculpture shown at Orlando Michael McMillan mentioned
as one of the artists JoAnn Callis and Judy Fiskin Collectors mentioned: Linebacker Dr. Randy Harris, Dr. MJ Carvalho, Dr.
Ken Moritz, Jim McConnell…
Box 5: Caroline Cochrane, "Magazine Pictures," 1979 ?
Box 6: Sign in book Scrap book: Feliciano Bejar, Mexican artist showing at Orlando Atanas Katchamakoff exhibited at Orlando
James Strombotne material Jim Bolin Drawings and Paintings, 1977 Rick Herold, "Metaglyph: Canyon Garden" Sabato Fiorello material
Laura Lasworth (CalArts?) Edith Meadow (photorealist painter) material for show at Orlando in late-1980s.
Box 7: Material relating to the Orlando Dance Studio in the 1950s. There are some old announcements for recitals, teaching
plans, and other ephemera.
Box 8: Photo album that includes some good images from costume parties, artist's works Photos in deteriorating box.
Box 9: Folder with mailing labels and addresses Artists' folders Various letters and cards from artists Gallery sign-in book
from early-1970s (?): Danieli & Danieli, Hogan, R. Massey, Ketterl, Lagerberg (Heinecken's signature and address: 10300 Vitretta
LN, LA 90029; Bob Partin's signature), Curran Gichter Heineken, Pann, Jackman, Sabato, LACC Printmaking, Herold, Murphy Kent,
Process I, Danieli Mailing Labels: includes: Leo Castelli, NYC; Fred Weisman, Melinda Wortz, Jane Livingston, Corcoran DC;
Peter Selz, Berkeley; David Geffen; Monte Factor; Mailing address for Sabato Fiorello, 10728 Valley Spring, North Hollywood,
91602 Artist files and folders collection of mail art books Postcard for Antin's Eleanora Antonovich performance (Photo of
Orlando with her?).
Processing Information ONE
Cartons were replaced, paperclips and potential imminent dangers were removed, reduced or isolated including separation of
newsprint and acidic cards; photographic materials including slides and negatives were removed from envelopes and placed in
archival sleeves as were fragile or items with mixed media.
3 boxes had been sealed in plastic bags due to mold damage. After multiple copies of such items as local magazines, newspapers
and handouts were reduced to two copies each, the materials were consolidated into a single banker's box. Many individual
items appear undamaged and several were rehoused within the box to reduce exposure and facilitate access; notebook covers
and damaged oversize envelopes were removed.
Art gallery records contain administrative materials and general records of the gallery. The original groupings are arranged
alphabetically using Robert Gino's label notes from envelopes and folders as titles when available, or generic terms descriptive
of contents. File contents are in original order except for limited unfoldered items such as correspondence which were appended
in the sequence found; documents from other galleries which were grouped by gallery or institution name; gallery miscellanea
that had been excluded from the original exhibition files was grouped by Gino's labels or the predominant artist or exhibition
title.
Artworks are arranged alphabetically in two groups: group projects, format catagories and unattributed items under generic
title; single or predominant artist alphabetical by artist.
Artist books and mail art is arranged in the following series: Individual artists or group specific works that had been separated
by the creator(s) [Philip Orlando and/or Robert Gino] are alphabetical by name. General materials mostly related to the mail
art movement or technique, and referencing multiple artists are retained in original order which was roughly chronological
except for a group of publications that are listed alphabetically.
Artist records are arranged in the following series: Unattributed work are in original sequence; Artists' biographies are
alphabetical by artist; Individual artist files are alphabetical by artist. Within the files, items are grouped in original
order.
Dance gallery records are arranged alphabetically in groupings in original order, by publication title, and by format. Listed
items within folders are in original order.
Exhibition records include an alphabetical grouping of materials compiled by Robert Gino as representative of specific exhibitions.
The records include Gino's separated exhibition files, a chronological set of materials that not only hold Orlando Gallery
ephemera, but contemporary items about the gallery's stable of artists and other concurrent events. Exhibition announcements
are in two series; group shows are chronological, one-person shows are alphabetical by artist. Similarly, price lists were
grouped by year and artist. Folder contents are in original order. Includes original label names and envelope groupings of
exhibition-specific materials with exhibition announcements, reviews, as well as a limited number of photographs of installations
and openings. The most extensive materials document the
Philip Orlando Memorial Show in 1992.
Gallery catalogs and publications are arranged alphabetically by publication title. The notes about the
L.A. Artists' Publication include item contents as found. Smaller format items were grouped as found under miscellaneous artists' items; other pamphlets
and smaller catalogs had been grouped together as miscellaneous publications and are listed by title.
Photographs are arranged alphabetically by the title label appearing on the original albums, envelopes or boxes, or by generic
contents name if originally unlabeled; keywords listed in scope and contents note including artist names or exhibition titles
are in original order.
Love & Laughter scrapbook materials were transferred from a damaged 32.5x36 red mock-leather scrapbook into archival sleeves. Bonds, Anna
Belle materials were transferred from a damaged plastic notebook. Untitled photo album materials were transferred from a damaged
photograph album.
Scope and Contents
Gallery ephemera and administrative records; photographs including slides, transparencies, and negatives of installations,
exhibition openings and art works; publicity releases; newspaper and journal article clippings; and a limited amount of art,
mail art, correpondence, and other materials from the Orlando Gallery. The artists most extensively represented in this collection
are Philip Orlando and Don Lagerberg. The collection includes dance instruction and program records from the Orlando Dance
Studio.
Note on Included Artists
Thousands of artists were exhibited by or corresponded with the Orlando Gallery over the six decades of its history. A limited
number of artists are represented by photographs of their work, short biographies, resumes, exhibition lists, exhibition announcements,
catalogs, or price lists. There are few original works of art or letters included in the collection.
The partial listing of artists named or included in the collection's artist files, exhibition files, price lists, and mailing
lists is not intended as comprehensive, and the material represented may range from a single exhibition announcement or price
listing to a press kit or slide portfolio. There were variants in the spelling of artists' names including nicknames and pre-marriage
and post-divorce versions, as well as typographical errors in printed materials.
Richard Adkins; Patti Akesson [Allen-Akesson]; Renee Amitai; Dorothy M. Anderson; Isabel Anderson; Lucy Anderson; Michael
Ansell; Eleanor Antin; Vera Arutyunyan; Kyoko Asano; Katchamakoff Atanas; Tina Atkins; Mike Ayars; Molly Baer; Migran Bardess;
Lynn Bassler; Robert [Bob] Bassler; Richard Bauer; Bill Bayer; Ruth Bavetta; Joan Beck; Nicola Beckles; Feliciano Bejar; Cathy
Bennaton; Barbara Berk; Claude Bibeau; Jo Blaber; Irving Block; Jim Bolin; Jodi Bonassi; Anna Belle Bonds; Bill Borden; Suzanne
Bothwell; Roger Bowers; Eric Boyd; Peg Brady; Verna Brady; Dorothy Braudy; Michael Brieger; Viviane E. Browne; Jane Brucker;
James Budde; Nancy Budde; Jesse Bunch; Jean Burg; Burt; Jack Butler; Alberto Cadena; Jo Caldwell; Jo Anne Callis; Dan Camp;
David Carleton; John Randolph Carter; Mario Castillo; Scott Castro; Jack Chipman; Susan Clover; Dan Coffman; Bonese Collins
Turner; Ken Colorado; Caron Colvin; Jenik [Bob] Cook; Fred Cooper; Padraic Cooper; Sharon Coughran; Pat Cox; Leslie Crofford;
Judit Csotsits; Susan Curren; Fidel Danieli; Rothschild Danuta; Diana Dar; Ken Davis; Larry Davis; Ron Davis; John De Heras;
Ellen Dinerman; Roger Dolin; James Michael Dorsey; Roger Doucette; Arthur Drooker; Dennis Dutzi; Marilyn Duzy; Theodore D
Echt; David M. Elder; Linda J. Elder; Edie Ellis [Brown] [Danieli]; Mel Epstein; Michael Farber; [LeFevre, Michael Scott]
Feeve; Klomars (Eric) Fiazi; Robin Ficara; Marla Fields; Sabato Fiorello; Jacqy Floriano; Kyoko Asano Foley; Candace Mooser
Foster; Lynn Foulkes; Ellen French; Simone Gad; Myra Gantman; Jane Schwartz Gates; Teri Garcia; Barbara Gawronski; Gene Gill;
Ken Gilliland; Robert [Bob] Gino; Shirley Glass; Sylvia Glass; Gail Glikman; Constantine Gonzalez; Greg Gorman; Joan Julien
Grant; Rachel Grant; Betty Green; Lynne Greisz; Kelly Grenard; Marilyn Groch; Robert E. [Bob] Haas; Vida Hackman; Behzad Haghiri;
Daniel F. Hagood; Anthony Hall; Jari Havlena; Jarret Hedborg; Pat Helmuth; Rick Herold; Victor Herstein; John Hertzberg; Ralph
Hetzel; Michael Hickman; David Hidalgo; Kari Hildebrand; Patrick Hogan; Jack Rogers Hopkins; J. M. Housand; Bruce Houston;
Katherine Howe; Michael Hughes; Walter W. Impert; Sandy Jackman; Ron Jacobs; Joanne Wilson Jaffe; George R. James; Bill Jehle;
Charleene Rubin Johnson; Sondra Jolles; Laura Josephson; Joanne Julian; Ursula Kammer-Fox; Josh Kanno; Caroline Kent; Kay
Kimme; Steve Kingman; Anita Klaz; Jack Kleinberg; Ann Klimek Carol; Lina Kogan; Juri Koll; Eva Kolosvary Stupler; Barbara
Koziel-Gawronski; Gabriel Kreiswirth; Jan Kunkle; Eric Kuns; Frederick Kuretski; Darlene Kurtzweil; George Kyle; Don Lagerberg
[Dubois, Jean-Claude Mur]; Laura L. Lasworth; Arron Latt; Gary Lavasser; S. Peter Lazich; Linda Levi; Louise Lewis; Mark Leysen;
Steve Lindeman; Stephen Linsteadt; Vicki Livingston; Gary Marchal Lloyd; Mike [Michael] Lloyd; Marilyn Logue; Lisa Lombardi;
Richard Lopez; Tom Lundquist; Lucinda Luvaas; Kevin Lynch; Midge Lynn; Dion Antony Macellari; Brenda Jo Mahler; Diane J. Manchen;
Bryn Manley; Barbara Margolies; Brian Mark; Rachelle Mark; Lori Markman; Barry Markowitz; Orr Marshall; Lynne Martin; A. [Antonio]
Martinez Torres; LaNelle Mason; Ralph Allen Massey; Nathaniel Mather; Matlaf; Jerry McGrath; Kevin McGrath; Tom McGrath; Mark
McMillen; E. K. Meadow; Art Meltzer; Kenney Mencher; David T. Messick; Joe Messinger; Don Meyer; John Millei; Frank Miller;
Patrick Miller; Marcia Milo; Charles Lee Miltenberger; Gary Miner; Gary Mitchell; Mary Monge; Michael [Mike] Moon; Christopher
Mooradian; Pat Morganthaler; Austine Morris; Gloria Moses; Pamela Mower-Connor; John H. Moyer Jr.; Barbara Nathanson; Ricardo
Newman; Michelle M. Nicolai; Irene Nowicki; Sofia Nuccio; Maxine Olson; Stephen Olson; Jose Clemente Orozco; Philip [Phil]
Orlando; Robert Ortlieb; Terence Osmond; Lewis J. [Lew] Ott; Enzo Palagyi; Tom Parker; Robert Partin; Tony Pascal; Len Poteshman;
Nancy Quinn; Sarah Quinn; Lois Ramirez; Carlos Ramos; Anna Marie Rawlinson; Max Read; Ron Reeder; Erik Reel; Regina; Steven
Rehfeld; Reinoehl; Sinan Leong Revell; Newman Ricardo; Holly Ring; Leslie Roberts; Leo Robinson; Roxene Rockwell; Ellen Rose;
Sarena Rosenfeld; Sheila Ross; Danuta Rothschild; Joanne Beaule Ruggles; Ellen Rundle; Nancy Sackheim; Rick Samuels; Jerome
Philip Sander; Lane Stewart Sanders; Susan Sandler; Virginia Sandler; Scott Sandusky; Santana; Susan Santiago Curren; Wilfred
Sarr; Warren H. Scherich Jr.; Ruth Schrier; Olga Seem; Stephen [Steve] Seemayer; John Vernon Selleck; Mario G. Semere; Burt
Severy; Mike Shaw; Betty Sheinbaum; David Shipley; Patricia Bender Shore; Mahara T. Sinclaire; George Small; Akemi Smith;
David Smith; Linda Smith; Ruth Snyder; Jimmie D. Soloman; Jill Sosin; Howard Springer; John Sproul; Norma Jean Squires; Randee
St. Nicholas; Clarinel Stamos; Stephanie Stamos; David Starrett; Paul Ste. Marie; Carol Steinberg; Diana Stewart; Robert P
Stewart; Mary Streeter; Greg Stogner; James Strombotne; Karen Sullivan; Douglas Sutherland; Zolita Sverdlove; Grace Swanson;
Gerald Swigger; Barbara Tabachnick; George Tapley; Ralph Tarzian; Torres; Vic Traub; Don Treadway; Malcolm Tuffnell; Bonese
Collins Turner; Julio Ugay; David Stuart Ullman; Cynda Valle; Jo Varney; Michael Vaughan; Loraine Veeck; E. J. [Ernie][Ernst]
Velardi Jr.; Trici Venola; Tracy Vera; J. Anthony Vergona; Glen S. Waggner; Gordon Wagner; Stephen C. Wagner; Cynthia Wands;
Mary Warshaw; Jayna Waters; Katie Waters; Kathi Waters; Evans Webb; Joan Weber; Keith M. Webster; Sharon Weiner; Don Weinstein;
Dale Weiss; Ed Weiss; Jerry Weiss; Gay Wellington; Lynne Westmore; David Whalen; Pat Whiteside Phillips; John Whytock; Mark
Willis; Evelyn Wilson; Stanley Charles Wilson; Evelyn Wilson; Dona Windbiel; Joyce Wisdom; Emerson Woelfer; Joan Woodson;
Soni Wright; Teri Yarbrow; Kathy Yaude; Alan Zaslove; Harriet Zeitlin; Emy Zimmerer; Zoomer; Betty Zucker.
Separated Materials note
The following publications were separated to either the ONE Archives or the USC Libraries collections:
Art & auction. June 15, 1999. b9f30
Géricault.: Theodore Gericault; Lorenz Eitner; Los Angeles County Museum of Art; Detroit Institute of Arts; Philadelphia Museum of Art,
1971. b9f32
The golden century of Venetian painting. Terisio Pignatti; Kenneth Donahue; Los Angeles County Museum of Art. 1979. b9f33
Leonardo. Leonardo Da Vinci. New York: Reynal in Association with William Morrow, 1989. Print.
Smithsonian. June 1996; August 1996. b9f29
Women artists, 1550-1950. Ann Sutherland Harris; Linda Nochlin; Los Angeles County Museum of Art. 1976. b9f34
Subjects and Indexing Terms
Artists
Dance schools
Galleries (Display spaces)
Gino, Bob, (Robert)
Orlando, Philip