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Finding aid for the Collection on racism and religious intolerance in American advertising 6233
6233  
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Collection Overview
 
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Description
A collection of sixty-one advertisements featuring racist stereotypes of Black, Indigenous, and other people of color -- along with a 1937 booklet advocating against marriages between two individuals of differing faiths and a 1950 flyer promoting the opening of a restaurant. The collection includes a 1950 flyer promoting the opening of the Santa Clara Kitchen, advertising "Home Cooking by a Genuine Colored Cook"; an advertisement for Lautz Bros' & Co's Soaps, in which a man is showing the effectiveness of the soap by washing the color off a young man's face; an advertisement featuring an image of Christopher Columbus claiming land while Native Americans lurk and bow to the explorer and his party; and various advertisements featuring stereotypical depictions of Asian Americans. Creation dates for material in the collection range from 1880 to 1950, with the bulk of the material dating between 1880 and 1900. A previous collector of the material grouped and categorized many of the items in the collection.
Extent
0.21 Linear Feet 1 box
Restrictions
All requests for permission to publish or quote from manuscripts must be submitted in writing to the Manuscripts Librarian. Permission for publication is given on behalf of Special Collections as the owner of the physical items and is not intended to include or imply permission of the copyright holder, which must also be obtained.
Availability
Advance notice required for access.