The Finding Aid of the Southern California Wine and Wine Industry Grape Crate Labels Collection 0083

Rob Strauss, Alex Dan, and Elainna-Marie Herrera.

The processing of this collection and the creation of this finding aid was funded by the generous support of the National Historical Publications and Records Commission.

California State Polytechnic University, Pomona. Special Collections and Archives

October 2018

3801 West Temple Avenue

Pomona, CA 91768

speccollections@cpp.edu

909-869-3775

Title: Southern California Wine and Wine Industry Grape Crate Labels Collection

Collector: California State Polytechnic University, Pomona. Special Collections and Archives

Identifier/Call Number: 0083

Contributing Institution: California State Polytechnic University, Pomona. Special Collections and Archives

Language of Material: English

Physical Description: 1.67 Linear Feet(4 boxes)

Date (inclusive): circa 1910-2013

Date (bulk): 1940-1970

Abstract: The collection contains illustrated and photographic labels that grape growers and distributors would attach to crates to promote their products, along with several of the labels still attached to the wooden crate ends. The labels included in the collection are from wine and table grape growers and distributors primarily from around California and also from New York and New Mexico.

Sponsor

The processing of this collection and the creation of this finding aid was funded by the generous support of the National Historical Publications and Records Commission.

Conditions Governing Access

Advance notice required for access.

Conditions Governing Use

Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.

Preferred Citation

[Box/folder# or item name], Southern California Wine and Wine Industry Grape Crate Labels Collection, Collection no. 0083, Southern California Wine and Wine Industry Collection, Special Collections and Archives, University Library, California State Polytechnic University, Pomona.

Immediate Source of Acquisition

Materials in the collection were gathered from Special Collections' Southern California Wine and Wine Industry Collection files.

Scope and Contents

The collection contains illustrated and photographic labels from wine and table grape growers and distributors, along with several labels that are still attached to the wooden crate ends. The labels included in the collection are from growers and distributors primarily from around California and also from New York and New Mexico.

Arrangement

The collection is arranged alphabetically by label title.

Related Materials

George F. Johnston Company Records. Yale Collection of Western Americana, Beinecke Rare Book and Manuscript Library.

Lug Label Collection, D-211, Department of Special Collections, University of California Library, Davis, California.

Processing Information

The collection was processed by Rob Strauss, Alex Dan, and Elainna-Marie Herrera in October 2018.

Subjects and Indexing Terms

Fruit crate labels

Advertising--Farm produce

Grape industry--California

box 1

A-Okay (J-B Distributing Company) circa 1940-1970

box 1

Acampo Vineyards (American National Growers Corporation) circa 1940-1950

box 1

Air Express Brand (Cy Mouradick and Sons Incorporated) circa 1960-1970

box 1

Air King (Riviera Fruit Company) circa 1960-1970

box 1

American Pride (American Fruit Growers Incorporated) circa 1940-1950

box 1

Andy Boy Brand (D'Arrigo Bros of California) circa 1960-1970

box 1

Angelina Brand (Dumont Packing Company) circa 1960-1970

box 1

Arenas (A. Arena and Company Limited) circa 1940-1950

box 1

Aunt-Jennie Brand (Slayman Fruit Company) circa 1950-1960

box 1

Baby Marie Brand (B.F. Company) circa 1940-1950

box 1

Baby Turtle Brand (J. and M. DiBattista) circa 1940-1950

box 1

Bagdad Brand (Richard Bagdasarian Incorporated) circa 1960-1970

box 1

Barnstormer (Shannon Farms) before 1990

box 1

Battle Axe Brand (Fairview Grape Growers Association) circa 1920-1930

box 1

Bear Mountain (T. Apkarian and Sons Incorporated) circa 1960-1970

box 1

Bella-Nera (Mettler and Sons) circa 1950-1960

box 1

Bermuda Dunes (Richard A. Glass Company Incorporated) circa 1950-1960

box 1

Billionaire Brand (Sunbeam Fruit Company) before 1990

box 1

Black Bear (Northern California Fruit Company) circa 1950-1960

box 1

Black Joe (Ed Kurtz) circa 1940-1950

box 1

Bluewater (Harmon and Reid Growers and Shippers) before 2013

box 1

Bocce (C. Mondavi and Sons) circa 1930-1950

box 1

Bon Gusto Brand (J.B. Facciani and Company) circa 1950-1960

box 1

Buena Vista (Delta Packing Company) circa 1970-1979

box 1

Cal-Ripe Brand (Red Lion Packing Company) circa 1950-1970

box 1

California Beauty (Michael D. Ursini) circa 1950-1960

box 1

California Beauty Brand (C.M. Otoy Company) circa 1950-1960

box 1

California Emperor Grapes (C.D. Pruner and Son) circa 1940-1960

box 1

Carl's Special (M. Stingone Fruit Company) circa 1950-1960

box 1

Caterina Brand (Elkhorn Fruit Company) circa 1940-1950

box 1

Centerpiece (Setrakian and Company) circa 1950-1960

box 1

Chateau Gourmet (Castle Farms) circa 1960-1970

box 1

Cinderella Brand (The Schuman Company) circa 1940-1960

box 1

Coachella Gems Brand (Coachella-Imperial Distributors) before 1980

box 1

Collina Brand (Dumont Packing Company) circa 1940-1970

box 1

Comacho (Lloyd H. Diebert) circa 1950-1960

box 1

Corinthian (California Fruit Exchange) circa 1940-1950

box 1

Cowboy (C.J. Ritchie Farms) before 1990

box 1

C.R. Van Buskirk (C.R. Van Buskirk) circa 1930-1940

box 1

Cry Baby Brand (Tony Guerriero Fruit Company) after 1952

box 1

Cucamonga Beauty Brand (Frank De Ambrogio) circa 1960-1970

box 1

Cucamonga Beauty Brand (Joe Racchini) (Photocopy) circa 1940-1970

box 1

Cucamonga Campaña (Hillside Vineyards Company) before 1980

box 1

De Ambrogio Cucamonga (Frank De Ambrogio) before 1977

box 1

De Berard (De Berard Grape Growers) before 1977

box 1

Desert Classic Brand (Karahadian Ranches Incorporated) circa 1950-1980

box 1

Diamond K Brand (Oasis Gardens) circa 1940-1980

box 1

Domingo (T. Apkarian and Sons) after 1960

box 1

Dorn-Good (Mendelson-Zeller Company Incorporated) circa 1960-1980

box 1

Dr. Forbes (Dr. Harry W. Forbes) circa 1940-1960

box 1

Dromedary (Erickson Brothers) circa 1940-1950

box 1

East West (Paul Dobson) circa 1930-1950

box 1

E.F.A. Brand (Exeter Fruit Association) circa 1940-1950

box 1

Emblem (Rocky Hill Corporation) circa 1940-1950

box 1

Emperor City (Exeter Grape Growers) circa 1950-1960

box 1

Equality Brand (Rocky Hill Incorporated) circa 1950-1960

box 1

Eschol Brand (S. Surabian and Sons) circa 1950-1970

box 1

Exeter Lily Brand (A.E. Pruner) circa 1940-1950

box 2

Famiglia Brand (D'Arrigo Brothers Company) circa 1960-1970

box 2

Fat Pak Brand (L.R. Hamilton Incorporated) circa 1930-1940

box 2

Finger Lake Grapes (E.R. Underwood and Company) circa 1920-1930

box 2

Fior Di Cucamonga (Marko B. Zaninovich and Sons Incorporated) before 1990

box 2

Flamingo Grapes (Frank A. Lucich Co., Inc.) before 1980

box 2

Florita Brand (Nash De Camp Company) circa 1950-1960

box 2

Flying Colors Brand (Herbert Buck Ranches Incorporated) circa 1950-1960

box 2

George F. Johnston circa 1930-1940

box 2

Golden Desert Brand (California Fruit Exchange) circa 1950-1970

box 2

Golden Gate Brand (Rocky Hill Incorporated) circa 1950-1960

box 2

Golden Girl Brand (Ghiselli Brothers) circa 1940-1950

box 2

Golden Glow (American Fruit Growers Incorporated) circa 1940-1950

box 2

Good Year Brand (J.D. Martin) circa 1920-1940

box 2

Grape Giant (Stevco Incorporated) after 1974

box 2

Grape Giant (Stevco Inc.) after 1974

box 2

Guasti Brand (Carl Casella) circa 1960-1980

box 2

Hark (United Packing Company) circa 1960-1980

box 2

Helena Brand (Dumont Packing Company) circa 1950-1960

box 2

Hofer Ranch before 2013

box 2

Horseshoe (Woodbridge Fruit Company) circa 1960-1970

box 2

Jimmy Boy Brand (Cy Mouradick and Sons Incorporated) circa 1950-1980

box 2

Jovista Brand (Early Fruit Company California) circa 1940-1950

box 2

King's Ransom Brand (Oasis Gardens Incorporated) circa 1960-1970

box 2

Ko Chela Brand (Forbes Farms) circa 1965-1980

box 2

La Suprema Brand (Rocky Hill Corporation) circa 1950-1960

box 2

"Latimer's Vineyard Bell" Mission Vineyards Cucamonga (J.A. Latimer) before 1977

box 2

Lazy B Vineyard (R.W. Blackburn and Sons) circa 1950-1960

box 2

Liberty Bell Brand (C and A. Emerzian) circa 1950-1960

box 2

Little Brother (Jim D. Lawrence) circa 1960-1970

box 2

Locomotive Engineer Brand (Thomas Mouradick) circa 1940-1950

box 2

Lone Eagle (Exeter Fruit Association) circa 1940-1970

box 2

Lugano (G. Continente) circa 1960-1970

box 2

Lyndé Brand (Fruit Distributing Corporation) before 2013

box 2

L-Z Brand (A. Levy and J. Zentner Company) circa 1940-1950

box 2

Mecca Brand (California Fruit Exchange) circa 1940-1960

box 3

Medaglia D' Oro (Ray Facciani) before 1970

box 3

Million Dollar Brand (Paul Dobson) circa 1940-1950

box 3

Misty (H & H Produce Series) circa 1950-1980

box 3

Mona Brand (The Schuman Company) circa 1950-1960

box 3

Mont' Elisa Beauty Brand (Riolo Brothers) before 1950

box 3

Mountain Gorge Brand (John Dicola) circa 1950-1970

box 3

Mr. Gibb Brand (Richard A. Glass Company) circa 1960-1970

box 3

Mr. Grape Brand (Richard Bagdasarian Incorporated) circa 1952-1980

box 3

Nadco Brand (Nash-De Camp Company) circa 1940-1950

box 3

New York State Grapes circa 1910-1930

box 3

Nob Hill Brand (Palmer C. Mendelson Company) circa 1950-1960

box 3

Non Stop Brand (Felix Costa and Sons) circa 1940-1950

box 3

Northern Eagle Brand (Northern California Fruit Company) circa 1940-1950

box 3

Old Mission Brand (Redbanks Fruit Company) circa 1950-1960

box 3

Old Vine Brand (Old Vine Fruit Growers) circa 1940-1960

box 3

Orange Cove (Zaninovich Brothers) circa 1940-1950

box 3

Out West Brand (Reedley Grape Growers) circa 1940-1950

box 3

Pacific Bell Brand (Remo Paul and Son) circa 1940-1960

box 3

Pacific Pride Brand (Pacific Fruit exchange) circa 1950-1960

box 3

Palmer House Brand (Richard A. Glass Company Incorporated) circa 1960-1970

box 3

Panda Brand (Lacjac Farm) circa 1940-1950

box 3

Pasha Brand (Richard Bagdasarian Incorporated) circa 1960-1970

box 3

Pep Brand (Nash-De Camp Company) circa 1950-1960

box 3

Popes Vineyards (Tri-Boro Fruit Company Incorporated) circa 1940-1970

box 3

Progress Brand (John Graffigna) circa 1940-1950

box 3

Quality First Brand (Midstate Horticultural Company Incorporated) circa 1940-1950

box 3

Quartet Brand (Exeter Grape Growers) circa 1950-1960

box 3

Racetrack Brand (W.G. Micke) circa 1940-1950

box 3

Rainbow's End Brand (A.E. Pruner) circa 1950-1960

box 3

Rayo Brand (J.D. Martin) circa 1920-1940

box 3

Rayo Sunshine Brand (J.D. Martin) circa 1940-1950

box 3

Red Wagon Brand (Royal Valley Fruit Growers Association) circa 1950-1960

box 3

Redskin Brand (S.L. Douglass) circa 1960-1970

box 3

Regina Brand (E and S Grape Growers and Shippers) before 1977

box 3

Reliance Brand (Reliance Commercial Enterprises Incorporated) circa 1947-1970

box 3

Ricordo Brand (Chinchiolo Brothers) circa 1940-1950

box 3

Ripon Brand (Fred Licciardi) circa 1950-1970

box 3

Rolling Meadow (Paul Dobson) circa 1940-1950

box 3

Rosy Brand (United Packing Company) circa 1920-1930

box 3

Route 66 (Suma Fruit International) circa 1950-1980

box 3

Salute Brand (Dominic Gandolfo and Sons) circa 1960-1980

box 3

San Joaquin Belle (Michael D. Ursini) circa 1950-1960

box 3

Sanguinetti Brand (Sanguinetti Fruit Company) circa 1940-1960

box 3

Senorita Brand (E and S Grape Growers and Shippers) before 1977

box 3

Sierra Hills (B and B Fruit Company) circa 1940-1950

box 3

Silver Cup Brand (California Fruit Exchange) circa 1950-1960

box 3

Silver King (George A. Lucas and Sons) circa 1960-1980

box 3

Silver Maple (Lawrence E. McGee) circa 1950-1960

box 3

Small Black Brand (Victor Fruit Growers) circa 1930-1940

box 3

Smiling Baby (East Coast Fruit Company) circa 1960-1980

box 3

Spitz Brand (California Fruit Exchange) circa 1940-1950

box 3

Sunset Brand (Joseph Gazzara Company) circa 1930-1940

box 3

Sunview Brand (Marko Zaninovich Incorporated) circa 1960-1980

box 4

Sunview Brand (Marko Zaninovich Inc.) circa 1960-1970

box 4

Sweet Baby Brand (Nicholas Pepe) circa 1930-1950

box 4

Sweet Maria Brand (Nick DeVito Incorporated) circa 1940-1960

box 4

Sweet Sue Brand (Blue Goose Growers Incorporated) circa 1950-1960

box 4

Table Treat (Linda Loma Ranch) circa 1950-1960

box 4

Talk O' The Town (W.D. Winton and Son) circa 1940-1950

box 4

Thoroughbred Brand (Cutler Fruit Growers Association) circa 1930-1940

box 4

Tommy Boy Brand (Locomotive Packing Company) circa 1950-1960

box 4

Touchdown (Pacific Fruit Exchange) circa 1940-1950

box 4

Tri-Boro Brand (Vito Fruit Company Incorporated) circa 1950-1960

box 4

Try One (Earl Fruit Company California) circa 1940-1960

box 4

Uva Di California (Guerriero Farms) circa 1970-1990

box 4

Uva Per Vino Brand (John B. Facciani and Company) before 1977

box 4

Valley Beauty (C. Mondavi and Sons) circa 1960-1970

box 4

Valley Boy (Valley Fruit Distributions) circa 1940-1950

box 4

Valley Flame (Valley Fruit Distributors Incorporated) circa 1940-1950

box 4

Valley Queen Brand (C.D. Pruner and Son) circa 1930-1950

box 4

Valley Sweet (Riviera Fruit Company) circa 1960-1970

box 4

Western Sky (California Fruit Exchange) circa 1950-1960

box 4

Win Brand (W.D. Winton and Son) circa 1950-1960

box 4

Yokohl Brand (W.F. Cosart Packing Company) circa 1960-1970