Description
The strength of this collection is found in the variety of marketing materials related to the citrus industry. Most notably
are three document boxes of fruit crate labels spanning geographically across Southern California, Northern California, and
Mexico. This collection also includes fruit wrappers, fruit bags, and Sunkist promotional signage. The entirety of this collection
provides insight into how the citrus industry presented their product throughout the early Twentieth Century. The art work
on crate labels, for example, highlights that the promotion of citrus fruit was often presented as an exotic commodity of
a romanticized California.