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Magnes collection on Levi Strauss and Company, 1950-1974.
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Collection Overview
Title:
Magnes collection on Levi Strauss and Company, 1950-1974Creator/Contributor:
Western Jewish History Center, 180.Creator/Contributor:
Judah L. Magnes Museum, WJHC 1969.019.Creator/Contributor:
Magnes Collection of Jewish Art and LifeCreator/Contributor:
Online Archive of CaliforniaAbstract:
Collection consists of some biographical material on Levi Strauss and his descendants and relations, company ephemera and
other business materials mainly from the 1960s and 1970s.
Date:
1950 (issued)Subject:
n-us-caStrauss, Levi -- 1829-1902
Levi Strauss and Company -- History
Jeans (Clothing) -- History
San Francisco (Calif.) -- Commerce
Note:
Formerly: Western Jewish History Center Collection Number 180.
Formerly: Judah L. Magnes Museum Collection Number WJHC 1969.019.
COLLECTION STORED OFF-SITE: Advance notice required for use.
Magnes collection on Levi Strauss and Company, BANC MSS 2010/704, The Magnes Collection of Jewish Art and Life, The Bancroft
Library, University of California, Berkeley.
Denim yarmulke transferred to the museum holdings of The Magnes Collection of Jewish Art and Life.
Levi Strauss, known as the world's largest clothing manufacturer, was founded by Levi Strauss, who arrived in San Francisco
in 1850. Strauss started his business making sturdy trousers for miners at the height of the California gold rush and incorporated
the business in 1890. By 1984, there were fifty-six domestic and fifty-seven overseas manufacturing plants. The company is
known for social responsibility. For example, it pioneered in the hiring and upgrading of job opportunities for minorities;
it developed an affirmative action program for women; and, in 1969, it won the first Business Week magazine citizenship award.
Its in-house philanthropic organization, the Levi Strauss Foundation, is staffed by volunteers from the community affairs
department, and Foundation committees are linked to Levi Strauss communities throughout the country.
Physical Description:
print
1 box (.2 linear feet)
Language:
English
Origin:
CaliforniaCopyright Note:
COLLECTION STORED OFF-SITE: Advance notice required for use.