Finding Aid to the Schmidt Lithograph Company Records, circa
1912-1929
Processed by The Bancroft Library staff
The Bancroft Library
University of California, Berkeley
Berkeley, CA 94720-6000
Phone: (510) 642-6481
Fax: (510) 642-7589
Email: bancref@library.berkeley.edu
URL: http://bancroft.berkeley.edu/
© 1997
The Regents of the University of California. All rights reserved.
Finding Aid to the Schmidt Lithograph Company Records, circa
1912-1929
Collection number: BANC MSS 67/171 c
The Bancroft Library
University of California, Berkeley
Berkeley, CA 94720-6000
Phone: (510) 642-6481
Fax: (510) 642-7589
Email: bancref@library.berkeley.edu
URL: http://bancroft.berkeley.edu/
- Finding Aid Author(s):
- Processed by The Bancroft Library staff
- Finding Aid Encoded By:
- GenX
© 1997 The Regents of the University of California. All rights reserved.
Collection Summary
Collection Title: Schmidt Lithograph Company records
Date (inclusive): circa 1912-1929
Collection Number: BANC MSS 67/171 c
Creator:
Schmidt Lithograph
Company
Extent:
Number of containers: 49 volumes, 3 oversize folders
Repository: The Bancroft Library.
University of California, Berkeley
Berkeley, CA 94720-6000
Phone: (510) 642-6481
Fax: (510) 642-7589
Email: bancref@library.berkeley.edu
URL: http://bancroft.berkeley.edu/
Abstract: Collection consists primarily of scrapbooks containing label
samples and advertising materials.
Languages Represented: Collection materials are in English
Physical Location: Many of the Bancroft Library collections are stored offsite
and advance notice may be required for use. For current information on the location of these
materials, please consult the library's online catalog.
Information for Researchers
Access
Collection is open for research.
Publication Rights
Materials in this collection may be protected by the U.S. Copyright Law (Title 17,
U.S.C.). In addition, the reproduction of some materials may be restricted by terms of
University of California gift or purchase agreements, donor restrictions, privacy and
publicity rights, licensing and trademarks. Transmission or reproduction of materials
protected by copyright beyond that allowed by fair use requires the written permission of
the copyright owners. Works not in the public domain cannot be commercially exploited
without permission of the copyright owner. Responsibility for any use rests exclusively
with the user.
All requests to reproduce, publish, quote from, or otherwise use collection materials
must be submitted in writing to the Head of Public Services, The Bancroft Library,
University of California, Berkeley 94720-6000. See:
http://bancroft.berkeley.edu/reference/permissions.html .
Preferred Citation
[Identification of item], Schmidt Lithograph Company Records, BANC MSS 67/171 c, The
Bancroft Library, University of California, Berkeley
Separated Material
Photographic material has been transferred to the Pictorial Collection of the Bancroft
Library (BANC PIC 1969.017).
Indexing Terms
The following terms have been used to index the description of this collection in the
library's online public access catalog
Lithography--California--History--Sources
Advertisements
Labels
Lithographs--Color
Scrapbooks
Administrative Information
Processed by Bancroft staff.
Scope and Content of Collection
These records, consisting primarily of scrapbooks containing label samples and advertising
materials, were given to the Bancroft Library by the Schmidt family, May 2, 1967. The
volumes are as follows.
Container Listing
volume 1
Vegetable and fish vignettes from labels.
volume 2
Fruit vignettes from labels.
volume 3
Bottle and jar labels: juices, wines, whiskey; oil, catsup, olives, etc.
volume 5-10
Fruit labels for cans - for various brands and companies.
volume 11-13
Raisin cartons - various brands.
volume 14
Asparagus labels - various brands.
volume 15
Seed Packets - flowers, vegetables, lawnseed, birdseed; catalogue covers.
volume 16
Candies; crackers; cookie labels for various brands and companies.
volume 17-20
Salmon and other seafood labels.
volume 21
Labels and trade cards for fruit, vegetables, fish, wine, by Schmidt Lithograph
Company, Mutual Label and Lithograph Company and others.
volume 22
Miscellaneous stock labels - no brand, 400-1810.
volume 23
Fruit, vegetable and fish labels.
1880-1890
volume 24
Can labels - miscellaneous.
volume 25
Labels for vegetables, cigarettes and cigars, salt, Ghiradelli's
chocolate, sea food, fruit, etc.
volume 26
Labels, advertisements and samples for labels - fruits, crackers, fish, coffee
and tea, etc. - various brands and companies.
volume 27
Misc. labels, posters. cartons, etc. with order details.
volume 28
Fruit labels: 5000 series - Pie Pan Brand; 3000 series - Red Dart Brand; orders
for labels in series.
volume 29
Fruit labels: 1000 series - Today's Brand.
volume 30
Fruit labels: 6000 series - Boss Baker Brand; 4000 series - Tick-Tock Brand.
volume 31
Sunkist fruit labels, with instructions and descriptions for labels.
volume 32
Fruit labels for Ribbon Brand, Fresno Home Packing Company.
volume 34
S & W vegetable labels - artichoke hearts to corn.
volume 35
Miscellaneous newspaper articles, pamphlets, ads, labels. 1912 company
calendar, photographs of 1920 housewarming.
volume 36
Schmidt advertising letters. with sample labels, cartons and posters.
1911-1915
volume 41
Competitor's advertising - packaging products and lithographing.
volume 43
Schmidt ads. from the
Blue Anchor and
Western
Advertising
.
1927-1929
volume 44
Mutual Label and Lithograph Company: samples - cards, certificates, checks,
stationery.
volume 45
Stationery for various companies, hotels, etc.
volume 46
Stock cuts, certificate and bank note borders, back grounds, etc.
volume 47
Stationery cards, bank checks, envelopes, certificates, etc.
volume 48
Stock certificates and bonds.
volume 49
Register of visitors to the Schmidt exhibit at the Panama-Pacific Exposition.
1915
oversize-folder 1
Southern California maps, 1911, 1913; Pacific Wine, Brewing
and Spirit Review article on Schmidt company, July 31, 1913; Receipt.
1911,
1913
oversize-folder 2
Hydro-pura advertisements; calendar.
1912
oversize-folder 3
4th National Orange Show, San Bernardino [poster] (Removed from v. 8.)
1914
