Finding Aid to the Regional Service Committee Records, 1938-1978 (bulk 1939-1950)

Finding aid prepared by Tim Wilson
San Francisco History Center, San Francisco Public Library
100 Larkin Street
San Francisco, CA, 94102
(415) 557-4567
info@sfpl.org
2011


Title: Regional Service Committee Records
Date (inclusive): 1938-1978
Date (bulk): 1939-1950
Collection Identifier: SFH 54
Creator: San Francisco (Calif.). Regional Service Committee.
Physical Description: 8 boxes, 1 flat box (7.25 cubic feet)
Contributing Institution: San Francisco History Center, San Francisco Public Library
100 Larkin Street
San Francisco, CA, 94102
(415) 557-4567
info@sfpl.org
Physical Location: The collection is stored onsite.
Language of Materials: Collection materials are in English.
Abstract: The collection contains material on the activities of the Regional Service Committee of San Francisco, which was established in 1939 in response to the anti-San Francisco attitude of many California and Oregon counties. The Commitee's function was to promote San Francisco and re-establish a positive image in the eyes of the outlying agricultural and trade communities.

Access

The collection is open for research. Please call the San Francisco History Center for hours and information at 415-557-4567.

Publication Rights

All requests for permission to publish or quote from manuscripts must be submitted in writing to the City Archivist. Permission for publication is given on behalf of the San Francisco Public Library as the owner of the physical items.

Provenance

No information is available on the provenance of this collection. A bound volume with minutes and agendas (1974-1978) for the Regional Service Committee was transferred from the Government Information Center of the San Francisco Public Library in January 2011.

Preferred Citation

[Identification of item], Regional Service Committee Records (SFH 54), San Francisco History Center, San Francisco Public Library.

Related Materials

Researchers are encouraged to see also the William Jackson Losh Collection (15 boxes), 1908-1973 at the California State Library (CSL). The collection contains correspondence, advertising, employee records, legal materials. Losh was Manager of California Stelos Company, a reporter for The San Francisco Examiner, a member of the San Francisco Mayor's United Nations Conference Commission, an executive secretary for San Francisco Mayor's Japanese Peace Conference Committee, and an executive secretary of the Trustees for Conservation.
In addition, CSL has a collection of material produced by Lee & Losh in the 1950s. The subjects of these items include California county supervisors, their affiliations and lengths of service, publicity for the years 1939-1942, and promotion of Western beef.

Historical note

The Advisory Committee on Regional Service (ACRS) was created by resolution of the San Francisco Board of Supervisors on August 7, 1939. Board President Warren Shannon's resolution described a plan to improve San Francisco's cooperation, business relations and public image with the surrounding counties in Northern and Central California. The San Francisco Examiner of July 29, 1939 noted that the "functions of the proposed agency, under Shannon's plan, would include public relations, development of a service program to help communities in San Francisco's trade area and long range planning to stimulate the city's commercial relations with the rest of the State." The resolution was passed by unanimous vote. As a result of the Committee's publications and press releases, it was more commonly known as the Regional Service Committee (RSC).
The original 10 members of the RSC were: Mayor Angelo Rossi, City Controller Harold J. Boyd, Warren Shannon, the chairmen of the supervisors' finance and streets committees, the City's chief administrative officer, the county agricultural commissioner, the manager of utilities, the city attorney and the director of public health. The charge of the group was to formulate a program to dissipate existing 'misunderstanding' with agricultural areas of the State. ( The San Francisco Examiner, August 8, 1939). The committee's first chairman was Harold J. Boyd until his death in 1945, when he was succeeded by Thomas A. Brooks.
The RSC was created in response to two events in 1939. The first was a survey by Agricultural Trade Relations, Inc. of the area between the Tehachipis and the Oregon State line. The survey revealed that "agriculturists, industrialists, businessmen, educators and many others had a low regard for 'The City' for a variety of reasons. Most frequently mentioned were labor troubles and San Francisco's apparent lack of concern for anything but San Francisco. The second event was the severe drubbing given the perennial San Francisco-sponsored 'Harbor Bill' by the rural elements of the State Legislature." ( California-Magazine of the Pacific, September 1949)
In September 1939 the Regional Service Committee contracted with the firm of John C. Lee and William J. Losh for promotion and establishment of better feeling in the hinterland. The contract specifically identified three areas of focus: 1) establish and maintain better relationships between San Francisco and the rural, neighboring metropolitan and suburban areas which constitute the city's trade area; 2) improve the services rendered by San Francisco to the trade area, enlisting co-operation of San Francisco citizens in the discharge of the city's obligations in the region; and 3) inaugurate or participate in activities designed to contribute to the prosperity of the entire region. (San Francisco Call, Sept. 21, 1939) The contract with Lee and Losh was renewed in September 1940 and Losh remained the primary contact through the 1950s. The $12,000 annual budget for the firm was paid out of the City's publicity and advertising fund.
Early activities of the RSC included publicizing food surplus within the state to reduce the negative impact on the growers. Surplus problems included: the 1939 apple surplus in Watsonville, spring lamb and Delta potatoes in 1943, and the Gravenstein Apple sale of 1949. Other activities involved smoothing out misunderstandings that threatened to deprive San Francisco of business; often these situations were handled without fanfare or publicity. During the war years, the labor needed to harvest crops was decimated due to military service and the removal of Japanese workers. The RSC worked with the San Francisco Chamber of Commerce to form the Wartime Harvest Council to coordinate the many volunteers who participated in harvesting the crops in the surrounding counties. The RSC also cooperated with agriculture through the creation of San Francisco Farmers' Free Market. In addition, the RSC also spent time publicizing the City's traffic and parking regulations to help non-San Franciscans from being ticketed or fined for infractions. ( San Francisco Call, Sept. 21, 1939) ( California-Magazine of the Pacific, September 1949)
Throughout the 1940s the RSC was involved with 4-H Club tours, speaking engagements, annual livestock events at the Cow Palace, and timber and mining issues in the state. Its Regional News Service, a weekly clip sheet, was distributed to some 300 newspapers in Northern and Central California to keep the rural press informed of news and developments in San Francisco.
In 1956, it was reported that the committee had not met for 10 years. Supervisor Eugene McAteer asked for a full report of RSC activities. Mayor George Christopher required that the RSC meet every two months and that William Losh give a monthly report of its progress. There was continued scrutiny in 1958 as Dick Nolan reported in The San Francisco Examiner that the Committee had not met in 10 years, but Losh, a publicist, drew the $15,000 fee for each year. That same year, the RSC met for the first time in 2 years, called by its chairman Chief Administrative Officer Chester MacPhee. The committee developed a plan of work, but no one volunteered to do it. The committee's budget had been $15,000, and was cut to $10,000 for the coming year.
In December 1958, the Board of Supervisors voted to rescind the 1939 legislation establishing the Advisory Committee on Regional Service (aka Regional Services Committee). It immediately adopted a new measure, reconstituting the Advisory Committee on Regional Service (ACRS). Its composition, purpose and powers are described in San Francisco Administrative Code (1987) sections 5.2, 5.3 and 5.4.
A San Francisco Examiner article in 1961 noted that the committee had not met in 3 years, but that the Chief Administrative Officer Sherman Duckel would have it now meet every 3 months, and that the director William Losh had been doing a "bang-up" job. Then in 1964, The San Francisco Examiner noted that the agency is as anonymous as the CIA, and that its job is two-fold: "to pay its director and to promote vague good will toward San Francisco by sending Christmas cards."
On September 8, 1987 the Board of Supervisors repealed the sections of the Administrative Code that established the ACRS.
CHRONOLOGY
August 7, 1939 Resolution No. 461 passed by San Francisco Board of Supervisors to establish the Advisory Committee on Regional Service (aka Regional Service Committee).
December 1958 Resolution No. 461 repealed; Resolution No. 1106-58 passed to establish Advisory Committee on Regional Service. ( Board of Supervisors Journal of Proceedings (1958), p.818.)
September 8, 1987 Ordinance amending Administrative Code, by repealing various sections regarding the Advisory Committee on Regional Services. (Supervisor Walker) File 97-97-50 Ordinance No. 369-87. Repeals Sections 5.2, 5.3, 5.4. Finally passed." ( Board of Supervisors Journal of Proceedings, Tuesday September 8, 1987, page 1058)

Scope and Contents

The collection contains material on the activities of the Regional Service Committee of San Francisco. The bulk of the material is from 1939 through 1950. A few reports from 1938 and 1939 describe the anti-San Francisco attitude of the California and Oregon counties and delineate plans to ameliorate the situation. In the wake of the 1934 general strike and later labor problems, San Francisco needed to re-establish a positive image in the eyes of the outlying agricultural and trade communities. At the same time, the Golden Gate International Exposition on Treasure Island of 1939-1940 increased the City's visibility.
In the early 1940s, World War II negatively affected the labor available to harvest agricultural products. The RSC Records contain material on San Francisco's response during the war years-before during and after-including the handling of surplus foodstuffs, the lack of labor (Wartime Harvest Council), Mexican labor, and the promotion of milk and dairy cows.
There is some material from the 1950s when the RSC was exploring new ways to promote the City and trade. School visits and visiting speakers are some of the files that have material after 1950. The Regional News Service and Digests were regularly printed and distributed into 1972.

Arrangement

The collection is arranged in 3 series: Series 1: Administrative Files; Series 2. Reports and Agendas; Series 3. Publications, Promotional Materials, Clippings and Scrapbooks.

Subjects and Indexing Terms

Cow Palace (San Francisco, Calif.).
Lee & Losh (firm).
Lee, John Carleton, 1907-1964
Losh, William Jackson, 1896-1973
San Francisco (Calif.). Advisory Committee on Regional Service. -- Archives
San Francisco (Calif.). Regional Service Committee. -- Archives
San Francisco Chamber of Commerce.
Wartime Harvest Council.
Western Mining Council.
California, Northern--Commerce
City promotion--California--San Francisco
Labor supply--California
Labor--California--San Francisco--History
San Francisco (Calif.)--History--20th century
World War, 1939-1945--California--San Francisco
World War, 1939-1945--Food supply--United States

 

Series 1 Administrative Files, 1938-1955

Physical Description: 4.0 boxes

Scope and Contents

This series contains a combination of correspondence, newspaper clippings, photographs, and ephemera relating to the work of the Regional Service Committee to promote commerce through all trade sectors of California's counties. Files include the upcoming activities of organizations and associations, county fairs and newspaper articles about new products and new employees. Some information was probably used for the Regional Service Committee's weekly digest/review of California activity. The county files often contain promotional brochures and magazines.
There are references to labor problems in San Francisco and the ripple effect on small farmers and trade in the surrounding counties. The earliest items are correspondence from 1938 and minutes for the ACRS/RSC from 1938-1942. Of interest are files for motion picture and radio programs to promote the city, agriculture and trade, which include scripts and ideas for future programs.

Arrangement

The series is arranged alphabetically by folder title.
Box-folder 1/1

Advertising, 1939-1940

Physical Description: 1.0 folder
Box-folder 1/2

Advertising, 1941-1942

Physical Description: 1.0 folder
Box-folder 1/3

Advertising, 1943-1950

Physical Description: 1.0 folder
Box-folder 1/4

Advertising Correspondence, 1939-1943

Physical Description: 1.0 folder
Box-folder 1/5

Advertising Correspondence, 1944-1951

Physical Description: 1.0 folder
Box-folder 1/6

Alta California, 1939-1950

Physical Description: 1.0 folder
Box-folder 1/7

Bay Area Metropolitan Rapid Transit District, 1949

Physical Description: 1.0 folder
Box-folder 1/8

RSC Butte County Affairs, 1939-1949

Physical Description: 1.0 folder
Box-folder 1/9

RSC California Almond Growers Exchange, 1942-1955

Physical Description: 1.0 folder
Box-folder 1/10

RSC California Cattlemen's Association, 1939-1949

Physical Description: 1.0 folder
Box-folder 1/11

RSC California Farm Bureau Federation, 1939-1948

Physical Description: 1.0 folder
Box-folder 1/12

California Holstein-Friesian Association, 1941-1949

Physical Description: 1.0 folder
Box-folder 1/13

RSC California Mission Trails Association, 1939-1949

Physical Description: 1.0 folder
Box-folder 1/14

RSC California Wool Growers Association, 1940-1949

Physical Description: 1.0 folder
Box-folder 1/15

RSC California Wool Growers Association. Annual Meetings & Convention, 1943-1950

Physical Description: 1.0 folder
Box-folder 1/16

RSC California Wool Growers Association. Ram Sale, 1946-1951

Physical Description: 1.0 folder
Box-folder 1/17

California Wool Growers Association. Make It Yourself With Wool Sewing Contest, 1951-1954

Physical Description: 1.0 folder
Box-folder 1/18

RSC CANCACS. Central and Northern California Association of Commercial Secretaries, 1942

Physical Description: 1.0 folder
Box-folder 1/19

RSC Centennial Committee-San Francisco, 1947-1950

Physical Description: 1.0 folder
Box-folder 1/20

RSC Christmas Mailing Lists, 1940-1952

Physical Description: 1.0 folder
Box-folder 1/21

Clark and Leedom, 1946-1947

Physical Description: 1.0 folder

General note

Ralph Clark and Sam Leedom. California State Fair.
Box-folder 1/22

RSC Correspondence-General, 1938-1949

Physical Description: 1.0 folder
Box-folder 1/23

County Fair Trophy-Santa Cruz, 1948-1951

Physical Description: 1.0 folder

General note

[Photos]
Box-folder 1/24

County Fair Trophy-Others, 1946-1953

Physical Description: 1.0 folder
Box-folder 1/25

RSC County Fairs, 1946 1948

Physical Description: 1.0 folder
Box-folder 1/26

County Picnics, 1945-1947

Physical Description: 1.0 folder
Box-folder 1/27

RSC County Supervisors Association of California, 1939-1951

Physical Description: 1.0 folder
Box-folder 1/28

Cow Palace-Budget & Financial Statements, 1941-1955

Physical Description: 1.0 folder

General note

1-A District Agricultural Association. Grand National Livestock Exposition and Grand National Junior Livestock Exposition.
Box-folder 1/29

Dairy Cattle Slaughter, 1942

Physical Description: 1.0 folder
Box-folder 1/30

Davis Marketing Tour. College of Agriculture-U.C., 1940-1950

Physical Description: 1.0 folder
Box-folder 1/31

RSC Department of Finance (California), 1942

Physical Description: 1.0 folder
Box-folder 1/32

RSC Digest. Regional Service News Digest (Review). Mailing List, 1940-1941 1948

Physical Description: 1.0 folder

General note

Rural California Review, September 15, 1948; Rural California Review, December 28, 1948. Regional News Review. Regional Service News Digest.
Box-folder 1/33

El Dorado County, 1946-1948

Physical Description: 1.0 folder
Box-folder 1/34

RSC [San Francisco] Examiner Windows, 1947-1949

Physical Description: 1.0 folder

General note

[Photos]
Box-folder 1/35

Federal Land in San Francisco, 1944-1951

Physical Description: 1.0 folder
Box-folder 1/36

RSC Fish and Game Commission [California Division of Fish and Game], 1939-1940 1946

Physical Description: 1.0 folder
Box-folder 1/37

RSC Fishermen's Fiesta, 1947

Physical Description: 1.0 folder
Box-folder 1/38

RSC Flower Show, Inc. San Francisco, 1942

Physical Description: 1.0 folder
Box-folder 1/39

Folder [i.e. Brochures]-"San Francisco Serves California," 1950-1955

Physical Description: 1.0 folder
Box-folder 1/40

RSC 4-H Club Tours, 1939-1949

Physical Description: 1.0 folder

General note

[Photos]
Box-folder 1/41

RSC Fresno County Affairs, 1940-1949

Physical Description: 1.0 folder
Box-folder 2/1

RSC Future Farmers of America, 1941-1948

Physical Description: 1.0 folder

General note

[Photos]
Box-folder 2/2

RSC Glenn County Affairs, 1939 1948-1949

Physical Description: 1.0 folder
Box-folder 2/3

RSC Good Neighbor Committee, 1939-1941

Physical Description: 1.0 folder
Box-folder 2/4

Forest Service News Releases, 1950-1951

Physical Description: 1.0 folder
Box-folder 2/5

ACRS Highway-Transportation, 1939-1942

Physical Description: 1.0 folder

General note

See also Northern California Counties Highway Conference.
Box-folder 2/6

Hill Parking, 1946-1947

Physical Description: 1.0 folder
Box-folder 2/7

RSC Hotel Senator (Sacramento, California), 1942-1943

Physical Description: 1.0 folder

General note

Includes Angelo Rossi letter.
Box-folder 2/8

ACRS Hotels-General, 1939-1948

Physical Description: 1.0 folder

General note

Contains brochures for several hotels: The Hotel Whitcomb; "Three Great Hotels in a Great City" Hotel Canterbury, Hotel Maurice, Hotel Drake-Wiltshire; The Fairmont Hotel; San Francisco's Hotel Sutter; San Francisco's Hotel Californian (2); In San Francisco The Hotel Senate (2); San Francisco Hotel St. Francis; San Francisco Hotel Sir Francis Drake; San Francisco New Fielding Hotel and Apartments; San Francisco The Plaza on Union Square; San Francisco Hotel Bellevue; San Francisco Hotel Drake Wiltshire; San Francisco Hotel Somerton; San Francisco's Golden State Hotel; San Francisco Hotel Baldwin; San Francisco Stratford Hotel; The Palace Hotel in San Francisco; The Clift San Francisco; San Francisco Federal Hotel; San Francisco Alexander Hamilton Hotel.
Box-folder 2/9

Humboldt County, 1941-1949

Physical Description: 1.0 folder
Box-folder 2/10

ACRS The Industrial West, Inc., 111 Sutter St., San Francisco, 1938-1939

Physical Description: 1.0 folder

General note

Includes The Industrial West, vol.1, no. 11 (November 1, 1939), San Francisco, Calif.
Box-folder 2/11

Inyo-Mono County, 1941-1944

Physical Description: 1.0 folder

General note

Includes scattered issues of Inyo-Mono Bulletin, 1942.
Box-folder 2/12

ACRS Kern County Affairs, 1939-1949

Physical Description: 1.0 folder

General note

Includes Kern County Chamber of Commerce. Official Wildflower Bulletin, no. 1 (February 19, 1941).
Box-folder 2/13

RSC Kings County, 1941-1948

Physical Description: 1.0 folder
Box-folder 2/14

RSC Kline, Ben G., 296 City Hall, 1940-1949

Physical Description: 1.0 folder

General note

Executive Secretary to, and later, Director for the, Chief Administrative Officer of City and County of San Francisco, and later Department of Finance and Records.
Box-folder 2/15

ACRS Labor Relations, General, 1939-1946

Physical Description: 1.0 folder
Box-folder 2/16

ACRS Labor Relations, Teamsters, 1939

Physical Description: 1.0 folder
Box-folder 2/17

ACRS Labor Relations, Waterfront, 1939-1940

Physical Description: 1.0 folder
Box-folder 2/18

RSC Lakeview, Oregon Project, 1947-1949

Physical Description: 1.0 folder
Box-folder 2/19

RSC Lapham, Roger D. Mayor of San Francisco, 1943-1949

Physical Description: 1.0 folder
Box-folder 2/20

RSC Lassen County, 1942-1946

Physical Description: 1.0 folder
Box-folder 2/21

League of California Municipalities. San Francisco City, 1939-1942

Physical Description: 1.0 folder

General note

[League of California Cities]. League Newsletter, vol. 1, no. 1 (November 15, 1939), and vol. 3, no.1 (January-February 1942).
Box-folder 2/22

RSC Lemon "Beef," 1941

Physical Description: 1.0 folder
Box-folder 2/23

RSC Supervisor Chester MacPhee, 1943-1946

Physical Description: 1.0 folder
Box-folder 2/24

ACRS Madera County Affairs, 1939-1946

Physical Description: 1.0 folder

General note

"Progressive Chowchilla," April 1946.
Box-folder 2/25

RSC Manufactures and Wholesalers Association, 1940

Physical Description: 1.0 folder
Box-folder 2/26

Marin County, 1941-1942

Physical Description: 1.0 folder
Box-folder 2/27

McLaughlin, Frank Y., 1941-1942

Physical Description: 1.0 folder

General note

Union Square Garage stock
Box-folder 2/28

RSC Mendocino County, 1941-1951

Physical Description: 1.0 folder
Box-folder 2/29

RSC Merced County, 1941-1949

Physical Description: 1.0 folder

General note

It's May Day in Los Banos.
Box-folder 2/30

RSC Milk, 1942-1943

Physical Description: 1.0 folder
Box-folder 2/31

Middlebrook, Wren, 1939-1946

Physical Description: 1.0 folder

General note

Milk prices (1941) [Auditors/Controllers Office]
Box-folder 2/32

RSC Mining, 1938-1943

Physical Description: 1.0 folder
Box-folder 2/33

RSC Mining. Strategic Mineral Survey. County Supervisors Association, 1942-1943

Physical Description: 1.0 folder
Box-folder 2/34

RSC Mining. Western Mining Council, 1943-1947

Physical Description: 1.0 folder
Box-folder 2/35

ACRS Minutes. Regional Service Committee, 1939-1942

Physical Description: 1.0 folder

General note

Also includes Minutes of Advisory Committee on State Legislation, 1938-1940.
Box-folder 2/36

RSC Miscellaneous, 1940-1943

Physical Description: 1.0 folder

General note

Includes letters to Edmund G. (Pat) Brown.
Box-folder 2/37

San Francisco Modernization, 1947-1948

Physical Description: 1.0 folder
Box-folder 2/38

Modoc County, 1945

Physical Description: 1.0 folder
Box-folder 2/39

ACRS Monterey County Affairs, 1940-1948

Physical Description: 1.0 folder
Box-folder 2/40

RSC Motion Pictures of San Francisco, 1941-1954

Physical Description: 1.0 folder

General note

Includes script.
Box-folder 3/1

ACRS Napa County, 1939-1947

Physical Description: 1.0 folder
Box-folder 3/2

National Wooden Box Association, 1949

Physical Description: 1.0 folder
Box-folder 3/3

Nevada County, 1943-1949

Physical Description: 1.0 folder
Box-folder 3/4

RCS News Releases, 1942 1942

Physical Description: 1.0 folder
Box-folder 3/5

RCS News Releases, 1942-1944 1942-1944

Physical Description: 1.0 folder

General note

Labeled "1943"
Box-folder 3/6

News Releases, 1944-1946 1944-1946

Physical Description: 1.0 folder
Box-folder 3/7

News Releases, 1947-1949 1947-1949

Physical Description: 1.0 folder
Box-folder 3/8

ACRS Northern California Counties Highway Conference, 1939-1941

Physical Description: 1.0 folder
Box-folder 3/9

Out of Town Traffic Tags, 1941-1943

Physical Description: 1.0 folder
Box-folder 3/10

RSC Peninsula Affairs, 1940

Physical Description: 1.0 folder
Box-folder 3/11

RSC Plumas County, 1944-1949

Physical Description: 1.0 folder
Box-folder 3/12

Project, 1941-1950

Physical Description: 1.0 folder

General note

Chronological tracking sheets for all actions (correspondence, phone calls, etc.) for each project that the Regional Service Committee was involved with.
Box-folder 3/13

RSC Printing-Correspondence, 1941-1942

Physical Description: 1.0 folder
Box-folder 3/14

RSC Printing-Folders, Etc. [Brochures], 1939-1945

Physical Description: 1.0 folder

General note

Brochures: "San Francisco Serves California," "The Port of San Francisco Serves California," Regional Service in Action," "San Francisco A Friendly Neighbor," "Potentialities of the Postwar Farm Labor Problem," "San Francisco: the City That Is Learning How," "San Francisco: Suggested Points of Interest for School Groups," "A Program of Activities for the House of Representatives Committee on Naval Affairs," "At Your Service…"
Box-folder 3/15

Public Health Department, City of San Francisco, 1940-1941

Physical Description: 1.0 folder
Box-folder 3/16

RSC Public Utilities Commission, 1941-1949

Physical Description: 1.0 folder
Box-folder 3/17

RSC Publishers, Metropolitan Papers, 1941-1948

Physical Description: 1.0 folder
Box-folder 3/18

RSC Radio Correspondence and Scripts, 1939-1950

Physical Description: 1.0 folder

General note

Includes scripts for "Friendly Neighbor" radio broadcasts. Brochures: "Help!" (San Francisco Wartime Harvest Council), "What the San Francisco Farmers' Market Means to Farmers," "San Francisco Serves California."
Box-folder 3/19

RSC Radio-General Reference, 1938-1948

Physical Description: 1.0 folder

General note

Includes sample scripts.
Box-folder 3/20

RSC Radio-Friendly Neighbor, 1939-1946

Physical Description: 1.0 folder

General note

David F. Selvin. Radio scripts. 8-Point Milk Production for 1944 information kit; "Livestock Comes to Town" by Betty Ballantine (reprinted from California-Magazine of the Pacific, December 1941); San Francisco: Hub of Western Industry (San Francisco Chamber of Commerce, 1939); Brochures: San Francisco, a Friendly Neighbor; Why San Francisco Should Think of the Farmer. San Francisco's Six Years of Achievement (1938); Brochure: San Francisco Helps the Harvest...a report to the Farmers of California; San Francisco-World City (Reprinted from Western Advertising July 1941. Distributed with the compliments of the San Francisco Chamber of Commerce). "Dr. J. C. Geiger Tells Why San Francisco Likes Its Bottle…With Milk In It" (reprinted from California-Magazine of the Pacific, December 1940). "San Francisco-Wine Capital of America" by Harold J. Boyd (reprinted from California-Magazine of the Pacific, December 1943). "San Francisco Helps Harvest" by Betty Ballantine (reprinted from California-Magazine of the Pacific, September 1942). The Story of Regional Service: an account of the Origin and Activities of the Regional Service Committee of the City and County of San Francisco (1942). "Work of the Regional Service Committee" by Harold J. Boyd (from Daily Commercial News 1939-1940 Year Book). "San Francisco Joins Up" by Betty Ballantine (reprinted from California-Magazine of the Pacific, June 1942). "San Francisco Medical Mecca" by J. C. Geiger (reprinted from California-Magazine of the Pacific, March 1942). Brochure: "'The City' and Rural Affairs: a progress report on San Francisco's Relations with its Neighbors" by Dr. Raymond W. Miller and David W. Miller.
Box-folder 3/21

Rapid Transit-Bay Area, 1948

Physical Description: 1.0 folder
Box-folder 3/22

Red Cross, 1944

Physical Description: 1.0 folder

General note

Regarding negative publicity of the blood drive in San Francisco.
Box-folder 3/23

RSC Route No. 6, 1941-1942

Physical Description: 1.0 folder
Box-folder 3/24

Rural California. "What's Happening in Rural California," 1943

Physical Description: 1.0 folder
Box-folder 3/25

Rural Life and Education Conferences, 1949

Physical Description: 1.0 folder
Box-folder 3/26

ACRS Regional News Service (correspondence re), 1939-1949

Physical Description: 1.0 folder
Box-folder 3/27

RSC Sacramento County Matters, 1943-1950

Physical Description: 1.0 folder

General note

Hub of Western Industry: Sacramento, California (Sacramento Chamber of Commerce, 1944). Brochure: Revel in Roarin' Camp Sacramento (1939).
Box-folder 3/28

RSC San Benito County, 1939-1948

Physical Description: 1.0 folder
Box-folder 3/29

San Francisco Chamber of Commerce, 1938-1945

Physical Description: 1.0 folder
Box-folder 3/30

San Francisco Chamber of Commerce. Agricultural Business Conference, 1948-1950

Physical Description: 1.0 folder
Box-folder 3/31

San Francisco Chamber of Commerce. Commission District correspondence, 1939-1950

Physical Description: 1.0 folder

General note

Produce Market Sub-Committee of the Agricultural Committee minutes (1944-1945).
Box-folder 4/1

San Francisco Chamber of Commerce. Mexican Nationals (sub-committee of Agriculture), 1943

Physical Description: 1.0 folder

General note

Mexican Worker Morale Subcommittee of Agricultural Committee.
Box-folder 4/2

San Francisco Chamber of Commerce. Mining Committee, 1943-1949

Physical Description: 1.0 folder
Box-folder 4/3

San Francisco Chamber of Commerce. Rural Attitude Toward San Francisco, 1939

Physical Description: 1.0 folder
Box-folder 4/4

San Francisco Chamber of Commerce. Special Events, 1939-1940

Physical Description: 1.0 folder
Box-folder 4/5

San Francisco Chamber of Commerce. Surplus Crop Marketing Committee [Potatoes], 1943

Physical Description: 1.0 folder
Box-folder 4/6

San Francisco Chamber of Commerce. Sunnyvale, 1939

Physical Description: 1.0 folder
Box-folder 4/7

RSC San Francisco Historical, 1939-1940

Physical Description: 1.0 folder
Box-folder 4/8

City-San Joaquin County Matters, 1939-1946

Physical Description: 1.0 folder
Box-folder 4/9

RSC San Luis Obispo County, 1941-1943

Physical Description: 1.0 folder
Box-folder 4/10

ACRS San Mateo County Affairs, 1940-1949

Physical Description: 1.0 folder

General note

[Photo]
Box-folder 4/11

ACRS Santa Clara County Affairs, 1939-1949

Physical Description: 1.0 folder

General note

San Francisco Chamber of Commerce News-Letter, vol. 1, no. 10, Wednesday August 30, 1939.
Box-folder 4/12

ACRS Santa Cruz County Affairs, 1939-1949

Physical Description: 1.0 folder

General note

Brochure: When War is Done and Freedom Won: Watsonville, Hub of the Monterey Bay Empire. Life In Beautiful Santa Cruz County (1947). Brochure: Salient Facts About the Pajaro Valley, Valley of the Birds.
Box-folder 4/13

RSC Santa Barbara County, 1941

Physical Description: 1.0 folder
Box-folder 4/14

School Visits to San Francisco, 1950-1955

Physical Description: 1.0 folder
Box-folder 4/15

RSC Sell San Francisco Campaign, 1938-1939

Physical Description: 1.0 folder
Box-folder 4/16

RSC Shasta County, 1944-1952

Physical Description: 1.0 folder
Box-folder 4/17

Shasta-Cascade Literature, 1941-1948

Physical Description: 1.0 folder

General note

Shasta-Cascade Wonderland Association. Shasta-Cascade Wonderland Program. The Shasta-Cascadian.
Box-folder 4/18

RSC Shasta-Cascade Wonderland Association, 1940-1949

Physical Description: 1.0 folder
Box-folder 4/19

RSC Sierra County, 1941-1949

Physical Description: 1.0 folder
Box-folder 4/20

RSC Siskiyou County, 1945-1949

Physical Description: 1.0 folder
Box-folder 4/21

Solano County, 1941-1945

Physical Description: 1.0 folder
Box-folder 4/22

ACRS Sonoma County, 1939-1950

Physical Description: 1.0 folder
Box-folder 4/23

[Sonoma County] Gravenstein Apple Sale, 1949

Physical Description: 1.0 folder

General note

[Photo]
Box-folder 4/24

RSC Speakers' Bureau-Correspondence, 1939-1950

Physical Description: 1.0 folder
Box-folder 4/25

ACRS Stanislaus County, 1939-1945

Physical Description: 1.0 folder
Box-folder 4/26

State Chamber of Commerce-Correspondence, 1939-1948

Physical Description: 1.0 folder
Box-folder 4/27

State Chamber of Commerce reprints, 1941-1947

Physical Description: 1.0 folder

General note

"San Francisco Serves California"
Box-folder 4/28

RSC Sugar Beet Growers, 1940-1941

Physical Description: 1.0 folder
Box-folder 4/29

CITY-Suggestions, general, 1939

Physical Description: 1.0 folder
Box-folder 4/30

Thirty-Thursday, Citizens Committee Against, 1939

Physical Description: 1.0 folder

General note

Northern California Campaign Against $30 Thursday. Ham 'N Eggs; Ham and Eggs.
Box-folder 4/31

University of Wisconsin, 1944

Physical Description: 1.0 folder

General note

John M. Gaus
Box-folder 4/32

RSC USDA [United States Department of Agriculture]-War Boards, Agriculture, 1942-1943

Physical Description: 1.0 folder
Box-folder 4/33

RSC War Production Board-Sub-contracting, 1942

Physical Description: 1.0 folder
Box-folder 4/34

ACRS Waste Utilization, Oswald Wilson, 1940-1941

Physical Description: 1.0 folder
Box-folder 4/35

Western Livestock Journal, 1942-1953

Physical Description: 1.0 folder

General note

1942 Beef Cattle Tour
Box-folder 4/36

What They're Saying. "What San Francisco's Neighbors Are Saying About Her: a digest of editorial comment in the California press" issues dated: December 5, 1946; May 1, 1947; January 12, 1948; September 3, 1948. 1948

Physical Description: 1.0 folder
Box-folder 4/37

RSC Win the War Committee, 1942

Physical Description: 1.0 folder

General note

"Win the War" Bulletin, April 2, 1942
 

Series 2 Reports and Agendas, 1939-1978

Physical Description: 10.0 folders

Scope and Contents

Includes "What California and Southern Oregon Farmers Think of San Francisco: a report on a farm survey made by Agricultural Trade Relations, Inc. for the San Francisco Chamber of Commerce" (June 1939), the report which prompted the Board of Supervisors to form the Regional Service Committee. Other reports include the annual report from 1939, activity reports for the 1940s and 1950s, and minutes and agendas of 1974-1978.

Arrangement

The series is arranged chronologically.
Box-folder 5/1

"What California and Southern Oregon Farmers Think of San Francisco: a report on a farm survey made by Agricultural Trade Relations, Inc. for the San Francisco Chamber of Commerce," June 1939

Physical Description: 1.0 folder
Box-folder 5/2

"A Plan for San Francisco Involving Creation of the San Francisco Regional Service Committee," July 24, 1939

Physical Description: 1.0 folder
Box-folder 5/3

1939 Year End Report. Regional Service Committee Activities, 1939

Physical Description: 1.0 folder
Box-folder 5/4

Regional Service Committee. Miscellaneous Materials, 1939-1944. Divided into sections: Clippings 1939-1941, Greeting, 1941, Highway Conference 1941, [Harold J.] Boyd Reports 1939, Outlines 1939-1941, Wine Booklet, Crop Prospects 1943-1944, Adj[ustment] to War January 25, 1943 "What's Happening in Rural California," Quarterly Reports April & July 1943 1939-1944

Physical Description: 1.0 folder
Box-folder 5/5

Portfolio of Regional Service Committee Activities #1, 1939-1941

Physical Description: 1.0 folder

General note

Divided into sections: Publications, News Releases, Pamphlets, Articles, Advertising, Cow Palace, Acknowledgements [Photos]
Box-folder 5/6

Portfolio of Regional Service Committee Activities #2, 1942-1944

Physical Description: 1.0 folder

General note

Divided into sections: Publications, News Releases, Pamphlets, Articles, Advertising, Wartime Harvest, Western Mining, Farmers' Market, Acknowledgements
Box-folder 5/7

Portfolio of Regional Service Committee Activities #3, 1945-1947

Physical Description: 1.0 folder

General note

Divided into sections: Publications, News Releases, Articles, Folders [Brochures], Advertising, Pictorial California, Acknowledgements, Farmers' Market, Examiner Windows.
Box-folder 5/8

RSC Activities Reports, 1945-1958

Physical Description: 1.0 folder
Box-folder 5/9

Report of the San Francisco Surplus Gravenstein Apple Committee, 1949

Physical Description: 1.0 folder
Box-folder 5/10

Regional Service Committee Minutes and Agenda, April 17, 1974-April 11, 1978.

Physical Description: 1.0 folder
 

Series 3 Publications, Promotional Materials, Clippings and Scrapbooks, 1939-1972

Physical Description: 45.0 folders

Scope and Contents

This series contains portfolios and clippings scrapbooks of the activities and publications of the RSC. Of particular interest are the scrapbooks on the Wartime Harvest Council from 1942.
This series also includes the news digests/bulletins that the RSC provided to newspapers to promote agricultural products and other trade. Some of the news digests contain items about how San Francisco was covered by the rural press. Other digests were aimed at the local press to promote the activities and products of rural communities. The Regional News Service was published from 1939-1972, with slight variations in title.

Arrangement

The series is arranged chronologically.
Box-folder 5/11

"Regional Service Committee. Service Clubs. Portfolio," (2 copies: copy 2 is missing the Board of Supervisor's Resolution #455 [#461] that established the Regional Service Committee, and the pamphlet "Irrigation Districts Association of California Convention, October 1939) 1939

Physical Description: 1.0 folder
Box-folder 5/12

"Cows Are News. A Demonstration by San Francisco's Newspapers of Their Active Interest in Rural California," 1939

Physical Description: 1.0 folder
Box-folder 5/13

Regional Service Committee. Bulletin September 1939-March 1944

Physical Description: 1.0 folder
Box-folder 9

Portfolio, 1939-1972

Physical Description: 1.0 oversize items

General note

Includes representative sample of Regional Service Committee activities through brochures, newspaper and magazine clippings, correspondence, press releases and photographs.
Box-folder 5/14

Regional Service Committee. Digest (Review), October 7, 1940-September 24, 1941. 1940-1944

Physical Description: 1.0 folder

General note

Variant titles: Regional Service News Digest, and Regional News Digest, and Regional News Review. Folder also includes: Bulletin of the Regional Service Committee, March 15, 1944; Basic Industries Report, December 22, 1943.
 

Regional News Service, April 7, 1941-1972

Physical Description: 35.0 folders
Box-folder 5/15

vol. 9-11 April 7, 1941-August 4, 1941

Physical Description: 1.0 folder
Box-folder 5/16

vol. 12-17, August 11, 1941-March 9, 1942

Physical Description: 1.0 folder
Box-folder 5/17

vol. 18-22, March 16, 1942-October 5, 1942

Physical Description: 1.0 folder
Box-folder 5/18

vol. 23-27, October 12, 1942-May 3, 1943

Physical Description: 1.0 folder
Box-folder 5/19

vol. 28-36, May 10, 1943-May 15, 1944

Physical Description: 1.0 folder
Box-folder 6/1

vol. 37-46, May 22, 1944-July 16, 1945

Physical Description: 1.0 folder
Box-folder 6/2

vol. 47-58, July 23, 1945-December 2, 1946

Physical Description: 1.0 folder
Box-folder 6/3

vol. 59-67, December 9, 1946-December 17, 1947

Physical Description: 1.0 folder
Box-folder 6/4

vol. 68-76, December 22, 1947-December 27, 1948

Physical Description: 1.0 folder
Box-folder 6/5

vol. 77-85, January 3, 1949-January 9, 1950

Physical Description: 1.0 folder
Box-folder 6/6

vol. 86-93, January 16, 1950-December 11, 1950

Physical Description: 1.0 folder
Box-folder 6/7

vol. 94-102, December 18, 1950-December 24, 1951

Physical Description: 1.0 folder
Box-folder 6/8

vol. 103-110, December 31, 1951-January 12, 1953

Physical Description: 1.0 folder
Box-folder 6/9

vol. 111-115, January 19, 1953-August 10, 1953

Physical Description: 1.0 folder
Box-folder 6/10

vol. 116-121, August 17, 1953-April 26, 1954

Physical Description: 1.0 folder
Box-folder 6/11

vol. 122-126, May 3, 1954-November 22, 1954

Physical Description: 1.0 folder
Box-folder 6/12

vol. 127-132, November 29, 1954-September 12, 1955

Physical Description: 1.0 folder
Box-folder 6/13

vol. 133-138, September 19, 1955-May 21, 1956

Physical Description: 1.0 folder
Box-folder 7/1

vol. 139-144, May 28, 1956-January 28, 1957

Physical Description: 1.0 folder
Box-folder 7/2

vol. 145-148, February 4, 1957-June 24, 1957

Physical Description: 1.0 folder
Box-folder 7/3

vol. 148-150, July 1, 1957-April 7, 1958

Physical Description: 1.0 folder
Box-folder 7/4

vol. 151-160, April 14, 1958-June 22, 1959

Physical Description: 1.0 folder
Box-folder 7/5

vol. 161-167, July 9, 1959-April 18, 1960

Physical Description: 1.0 folder
Box-folder 7/6

vol. 168-173, April 25, 1960-December 26, 1960

Physical Description: 1.0 folder
Box-folder 7/7

vol. 174179, no.2, January 2, 1961-June 26, 1961

Physical Description: 1.0 folder
Box-folder 7/8

vol. 179, no. 3-vol. 185, no. 1, July 3, 1961-February 26, 1962

Physical Description: 1.0 folder
Box-folder 7/9

vol. 185, no. 2-vol. 192, no. 1, March 5, 1962-November 26, 1962

Physical Description: 1.0 folder
Box-folder 7/10

vol. 192, no. 2-vol. 197, no. 6, December 3, 1962-July 29, 1963

Physical Description: 1.0 folder
Box-folder 7/11

vol. 198, no. 1-vol. 204, no. 4, August 5, 1963-June 29, 1964

Physical Description: 1.0 folder
Box-folder 7/12

vol. 204, no. 5-vol. 208, no. 6, July 13, 1964-June 28, 1965

Physical Description: 1.0 folder
Box-folder 7/13

vol. 209, no. 1-vol. 215, no. 1, July 12, 1965-December 19, 1966

Physical Description: 1.0 folder
Box-folder 7/14

vol. 215, no. 2-vol. 222, no. 3, January 2, 1967-December 23, 1968

Physical Description: 1.0 folder
Box-folder 7/15

vol. 222, no. 4-vol. 226, no. 3, January 6, 1969-December 22, 1969

Physical Description: 1.0 folder
Box-folder 7/16

vol. 226, no. 4-vol. 230, no. 3, January 5, 1970-December 28, 1970

Physical Description: 1.0 folder
Box-folder 7/17

vol. 230, no. 4-vol. 236, no. 1, January 11, 1971, March 15, 1971-June 30, 1972

Physical Description: 1.0 folder

General note

June 30, 1972 was final issue.
Box-folder 7/18

Regional Service Committee. "What They're Saying About San Francisco" (A Digest of Rural Press Comment), April 23, 1941-December 31, 1945

Physical Description: 1.0 folder
Box-folder 8/1

San Francisco Wartime Harvest Council. News Clippings, May-August 1942

Physical Description: 1.0 folder
Box-folder 8/2

San Francisco Wartime Harvest Council. News Clippings, September-October 1942

Physical Description: 1.0 folder
Box-folder 8/3

"What's Happening in Rural California: a brief survey of The San Francisco Region's Adjustment to War," 1943-1948

Physical Description: 1.0 folder
Box-folder 8/4

Samples of 3 RSC publications, 1948

Physical Description: 1.0 folder

General note

What San Francisco's Neighbors are Saying About Her, January 12, 1948; Regional News Service, January 19, 1948 and March 29, 1948; Rural California Review, December 28, 1948.