Collection Scope and Content Summary
Title: Collection on the Barry M. Goldwater Presidential
Date (inclusive): 1892-1965, undated
Date (bulk): 1964
Collection Number: MS 101
8.0 linear feet
(11 document boxes, 2 record storage boxes)
Rivera Library. Special Collections Department.
The Collection on the Barry M. Goldwater
Presidential campaign consists primarily of pamphlets, clippings, newsletters,
publications, correspondence, photographs, brochures and ephemera. Most of the
materials pertain to the 1964 United States Presidential campaign and the Goldwater
support effort. The collection also contains a considerable amount of campaign
ephemera that was used to promote Goldwater during his campaign. Less in quantity
are materials regarding political parties and organizations, general organizations
and political activities.
Languages: The collection is in English.
This collection is open for research.
Copyright has not been assigned to the University of California, Riverside Libraries,
Special Collections & Archives. All requests for permission to publish or quote
from manuscripts must be submitted in writing to the Head of Special Collections
& Archives. Permission for publication is given on behalf of the Regents of the
University of California as the owner of the physical items and is not intended to
include or imply permission of the copyright holder, which must also be obtained by
[identification of item]. Collection on the Barry M. Goldwater Presidential campaign,
MS 101. University of California, Riverside Libraries, Special Collections
& Archives, University of California, Riverside.
Gift of James Toledano, 1968.
Processed by Andrés Calderón, 2008.
On January 1, 1909, Barry Morris Goldwater was born in Phoenix, Arizona to Baron and
Josephine Goldwater nearly three years before Arizona became the forty-eighth
In 1923, Goldwater began attending Phoenix Union High School. After a poor academic
showing, his father enrolled him at Staunton Military Academy, a military school
located in Staunton, Virginia. In his senior year at the academy, Goldwater received
the coveted Kable Medal, an honor awarded to the outstanding all-around cadet. After
graduating from Staunton in 1928, Goldwater returned to Arizona and enrolled at the
University of Arizona in Tucson. After a lackluster performance as a freshman,
Goldwater withdrew from the university and returned home upon hearing news of his
father's death. Goldwater soon began working at the family store and would continue
to do so until 1953.
On September 22, 1934, Goldwater married Margaret "Peggy" Johnson and would be wed to
her until her death in December, 1985, after fifty-one years of marriage. Barry and
Peggy would go on to have four children: Joanne, Barry, Michael, and Peggy.
During WWII, Goldwater served as a pilot in the 27th Ferry Squadron Division of the
Air Transport Command (ATC), a unit of the United States Army Air Forces. Goldwater
helped transport airplanes and supplies to the war fronts, and also between the
United States and India. Upon retiring, Goldwater held the rank of Major
In 1949, Goldwater was elected to the Phoenix City Council. In 1952, Goldwater,
running on a republican ticket, entered Arizona's senate race and defeated popular
Democrat Ernest W. McFarland. Goldwater would go on to serve a total of five terms
in the United States Senate as a representative of Arizona from 1953–1965
(Goldwater stepped down from the Senate in 1964 to focus on his presidential
campaign), and 1969–1987.
Goldwater won the Republican Party's presidential nomination in 1964, but would lose
the presidential election in a landslide to popular Democrat, Lyndon B. Johnson. In
a historic loss, Goldwater carried only six states: Arizona, Alabama, Georgia,
Louisiana, Mississippi, and South Carolina. While the loss ranks among some of the
worst in United States history, many credit Goldwater as ushering in the
conservative movement of the 20th century.
Among the more pressing topics that Goldwater addressed as a member of the United
States Senate were labor unions, Communism, and the United States budget. One of his
most noted legislative achievements came with the passing of the Goldwater-Nichols
Department of Defense Reorganization Act; the act served to restructure upper-level
On June 3, 1998, Goldwater passed away only a few months before reaching his
ninetieth birthday, and was buried in his home state of Arizona.
||Barry M. Goldwater was born on January 1st.
||Goldwater graduated from Staunton Military Academy.
||Goldwater married Margaret "Peggy" Johnson.
||Goldwater was elected to the Phoenix City Council.
||Goldwater entered Arizona's Senate race on the Republican ticket and
defeated popular Democrat Ernest W. McFarland.
||Goldwater won the Republican Party's presidential nomination but lost the
presidential election to Lyndon B. Johnson.
||Goldwater-Nichols Department of Defense Reorganization Act is
||Goldwater retired from the United States Senate.
||Barry M. Goldwater died on May 29th.
Collection Scope and Content Summary
The Collection on the Barry M. Goldwater Presidential campaign contains materials
related to the 1964 United States Presidential campaign and materials created and/or
used by Goldwater support organizations. Also included are materials regarding
political parties/organizations, non-political organizations, and political
activities. This collection is comprised of print, non-print and visual materials
that include pamphlets, clippings, newsletters, manuals, publications, fliers,
correspondence, photographs, brochures, and ephemera.
This collection is organized into two series, each containing three sub-series:
Series 1. Goldwater Presidential campaign, 1963-1965,
- Sub-series 1.1. Ephemera, 1963-1964, undated.
- Sub-series 1.2. General, 1964-1965, undated.
- Sub-series 1.3. Supporting Organizations, 1963-1964, undated.
Series 2. Political Parties, 1892-1965,
- Sub-series 2.1. 1964 Elections, 1964-1965, undated.
- Sub-series 2.2. General, 1932-1964, undated.
- Sub-series 2.3. Republican Party, 1892-1965, undated.
The following terms have been used to index the description of this collection in the
library's online public access catalog.
Goldwater, Barry Morris, 1909-1998.
Political parties United States.
Presidents United States Election.
Republican National Committee (U.S.).
Republican Party (U.S. : 1854- ).
Genres and Forms of Materials
Clippings (information artifacts).