Historical Background
Scope and Contents
Conditions Governing Access
Conditions Governing Use
Preferred Citation
Processing Information
Language of Material:
English
Contributing Institution:
USC Libraries Special Collections
Title: R.A. Rowan & Co. records
creator:
R.A. Rowan & Co.
creator:
Rowan, Robert A., 1875-1918
creator:
Rowan, Robert A., 1910-1995
creator:
William Wilson Co. (Firm)
Identifier/Call Number: 0373
Physical Description:
88 Linear Feet
153 boxes
Date (inclusive): 1904-1999
Abstract: R.A. Rowan & Co. was one of the Los Angeles area's earliest and most long-lived real estate development firms, spanning almost
a hundred years of the twentieth century. Robert A. Rowan was responsible for founding the company in 1904; the company remained
in family hands for many generations until it finally folded in the late 1990s. By then, the original real estate company
had expanded into several other ventures including property management, agriculture, insurance, thoroughbred breeding, and
even viticulture. The company's records now held by USC provide a glimpse into the day-to-day activities and record-keeping
involved in the management of a rather vast real estate empire.
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Historical Background
R.A. Rowan & Co. was founded in 1904 by 28-year-old Robert Rowan, having been involved in Los Angeles real estate for seven
years. (A real estate article in the Los Angeles Times (1903) mentions Edward L. Doheny buying a lot at Main and 5th Street
from Mrs. M. Lee-- with R.A. Rowan as the agent.) By 1918 the company had built more buildings downtown than anyone else
in the business.
The Rowan company was responsible for the first landmark building erected in Los Angeles, the Alexandria Hotel, which established
the downtown "financial district" comprised of the intersection of 5th and Spring streets and the surrounding area. The Los
Angeles Athletic Club, the Rosslyn Hotel, and Windsor Square (residential development) were also early Rowan development projects.
The second generation of Rowans in real estate converted the company from strictly a land developer to a service entity.
In addition to its commercial real estate brokerage operations, R.A. Rowan & Co. established a property management department
and related service functions. In the early 1940s, the Rowan company acquired farmland in the central San Joaquin valley,
expanding its scope of development activities even further. (At the same time, Rowan opened a branch in Phoenix, Arizona,
specializing in the sale of extensive ranch properties.)
By the late 1960s, the Rowan family had acquired the William Wilson Company in Pasadena. Founded in 1887, it was the oldest
and largest residential real estate firm in Pasadena, and one of the oldest and continuously operated residential brokerages
in the state. With offices in downtown Pasadena, West Pasadena, Altadena, and San Marino, the Wilson company also served
La Cañada, Flintridge, and Arcadia. In the 1970s, R.A. Rowan & Co. moved its corporate headquarters from 458 S. Spring Street
(where it had been since 1917) to 180 S. Howe Street in Pasadena.
In the early 1980s, the “third generation” of Rowans in real estate—as it was largely still a family business—expanded its
commercial real estate brokerage even further where it evolved into the Rowan Group. The Rowan Group was comprised of several
subsidiaries including Rowan Projects, Inc. (property development); Rowan Services, Inc. (janitorial and emergency services);
Louis Rowan & Co. (insurance services); the William Wilson Company (residential real estate); R.A. Rowan & Co. and South Boston
Co. (agriculture); Summit Lake Farm (thoroughbred breeding and management); and Rowan Vineyards (based in Santa Barbara County).
By the 1990s, however, the Rowan empire had begun to dissipate—the reason or reasons are not obvious from the records—but
in 1993 liquidation agreements were signed by several remaining Rowan family members (directors) and Robert Wilson for the
Louis Rowan & Co. and the William Wilson Co., with the other groups presumably dissolved by the end of the decade.
Today the Rowan Building, built in 1912 at 5th and Spring streets, is home to the upscale Rowan Building Lofts. The iconic
Beaux-arts landmark in L.A.’s downtown historic core, was built by renowned architects John Parkinson and Edwin Bergstrom
who are also credited with other Los Angeles landmarks such as City Hall, the Pacific Stock Exchange, and the Alexandria Hotel.
Scope and Contents
The R.A. Rowan & Co. records consist of statistical reports (especially in agriculture), human resources records regarding
employees, financial reports pertaining to all aspects of the firm's activities, etc. Though the collection has been divided
up into three series, there is much overlap between them as the records appeared to be more centrally organized than departmentally--or
subsidiarily--organized and were kept in their original order as much as possible. Materials include articles of incorporation
and by-laws; agricultural reports (data on cotton, barley, etc.) and publications; invoices and bank statements; employee
rosters and time cards; income tax reports; Board meeting minutes and agendas; etc.
Conditions Governing Access
COLLECTION STORED OFF-SITE. Advance notice required for access.
Conditions Governing Use
All requests for permission to publish or quote from manuscripts must be submitted in writing to the Manuscripts Librarian.
Permission for publication is given on behalf of Special Collections as the owner of the physical items and is not intended
to include or imply permission of the copyright holder, which must also be obtained.
Preferred Citation
[Box/folder# or item name], R.A. Rowan & Co. records, Collection no. 0373,
Special Collections, USC Libraries, University of Southern California.
Processing Information
The processing of this information was completed with the assistance of Raghav Kataria and Abinav Palia.
Subjects and Indexing Terms
Agriculture -- California, Southern -- Archival resources
Los Angeles (Calif.) -- Buildings, structures, etc. -- Archival resources
Los Angeles (Calif.) -- History -- 20th century -- Archival resources
Real estate development -- California -- Los Angeles -- 20th century -- Archival resources
Correspondence
Financial records
Reports
R.A. Rowan & Co. -- Archives
Rowan, Robert A., 1875-1918 -- Archives
Rowan, Robert A., 1910-1995 -- Correspondence
Rowan, Louis R. -- Archives
William Wilson Co. (Firm) -- Archives